Since late summer or fall of 2024, Ray-Ban Meta Glasses have surged in popularity with US consumers, a trend we previously highlighted citing several Goldman reports. The data was primarily based on app downloads worldwide. 

Building on this momentum, Mark Zuckerberg's Meta's Reality Labs division is preparing to capture further market share in the smart glasses segment by releasing a new iteration of its Meta Glasses later this year. The glasses will feature an integrated screen for displaying photos and applications, according to a Bloomberg News report. 

These glasses are expected to be priced between $1,000 and $1,400, positioning them as an affordable offering in the smart glasses realm, considering Apple's Vision Pros cost more than $3,000. 

Ray-Ban Meta Glasses have been a hit with consumers considering that many other smart glasses options are unaffordable: Apple Vision Pro. As we previously noted, Tim Cook's space goggles have bombed:

For months, readers have been briefed on the shift to Meta Glasses...

Bloomberg provided further color about the Meta prototype version of the Hypernova glasses ahead of commercialization:

"The Hypernova glasses are still months away from being introduced, and the company's current plans could change," Bloomberg noted.