Presidential candidate Robert F. Kennedy Jr. plans to launch a Viva Kennedy! Latino outreach effort later this month in Los Angeles with a celebration of the life of civil rights icon and labor organizer Cesar Chavez.

Mr. Kennedy is seeking to tap into the goodwill that the Latino community showed his father, former Attorney General Robert F. Kennedy, and his uncle, former President John F. Kennedy.

Mr. Kennedy is emerging as the wild card in the presidential race.

He is qualifying for state ballots and stirring fears among supporters of President Biden and former President Donald Trump that he could play the role of spoiler by pulling support away from their preferred candidate.

The Democratic National Committee has created a unit that will focus on slowing the rise of Mr. Kennedy and other third-party contenders who have the potential to capture enough voters to swing the results in competitive swing states.

In the announcement, the campaign pointed to polls showing Mr. Kennedy is locked in a tight battle with Mr. Biden and Mr. Trump for the support of Hispanic voters.

• Seth McLaughlin can be reached at smclaughlin@washingtontimes.com.