New data show voters believe corporations’ Pride campaigns have gone too far.

A Summit poll conducted June 15-19 showed 73% of voters want businesses to stick to their products and services and avoid politics and culture.

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Additionally, 61% said introducing children to LGBT narratives hurts their emotional and psychological development, while 39% said they believe it is beneficial to children’s development.

“Bud Light, Target, and the Los Angeles Dodgers have found out the hard way that huge numbers of their customers don’t support what they consider to be ‘woke’ values,” Summit President Jeff Myers said in a statement to the Washington Examiner. “CEOs and companies have a choice to make: continue virtue signaling to the progressive left minority and in turn alienate most Americans, or return to doing what companies do best — staying in their lane and providing products and services their customers want.”

Voters also indicated that they believe Pride campaigns have ulterior motives, with 63% saying corporations are seeking to push a specific cultural agenda.

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The poll results come as the Department of Health and Human Services Assistant Secretary Rachel Levine has called for the LGBT Pride month celebration to be extended to a “Summer of Pride.”

The poll was conducted in partnership with McLaughlin & Associates, polling 1,000 likely general election voters with an overall margin of error of plus or minus 3.1 percentage points.