Online gambling company DraftKings apologized Monday after it received backlash stemming from its "Never Forget" 9/11-themed parlay.
The parlay, which featured the New York Mets, New York Yankees, and New York Jets, was bashed as "disgusting" and "insensitive" across social media.
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"Draft Kings really had a "Never Forget" 9/11 parlay today. Fire your entire marketing team, guys," one user posted to X, formerly known as Twitter. "They're imbeciles."
Draft Kings really had a “Never Forget” 9/11 parlay today. Fire your entire marketing team, guys. They’re imbeciles. pic.twitter.com/X2lErzsJIb
— Clay Travis (@ClayTravis) September 11, 2023
"How is DraftKings promoting this on the front page???" another post read.
How is DraftKings promoting this on the front page??? This is insane behavior pic.twitter.com/q9D7p4Ioj7
— Ongo (@LoveSosa111111) September 11, 2023
"This is insane behavior."
After continuous criticism, DraftKings removed the parlay and issued an apology.
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We sincerely apologize for the featured parlay that was shared briefly in commemoration of 9/11. We respect the significance of this day for our country and especially for the families of those who were directly affected.
— DraftKings News (@DraftKingsNews) September 11, 2023
"We sincerely apologize for the featured parlay that was shared briefly in commemoration of 9/11," a statement from DraftKings read.
It added, "We respect the significance of this day for our country and especially for the families of those who were directly affected."