The Washington Examiner’s Tiana Lowe Doescher said Monday that the Democratic Party‘s current problem goes deeper than its “brand,” noting how voters are not content with what the party is promoting.
“Look, Democrats have — it’s not just a brand issue, right?” Doescher, a columnist for the Washington Examiner, said on Fox Business’s Mornings with Maria Bartiromo. “I think we keep talking about the brand because we’re at summer and all this, but also it’s a governance crisis. The fact that people are leaving these blue enclaves, these blue states, and more importantly, people don’t like what they’re selling.”
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Former Obama-era White House chief of staff Rahm Emanuel became the latest high-profile Democratic figure to lament the party’s reputation among voters after the 2024 election, suggesting its brand is “toxic” and is viewed as “weak and woke.” His comments come as he is rumored to seek the White House in the 2028 election. Doescher joked that this should happen if the United States wants to become “more like Chicago.”
Emanuel has also claimed that the country would only give control back to a Democratic presidential candidate if this person is “fighting for America, not just fighting Trump.” He also encouraged the party not to get sidelined by “cultural issues” and instead focus on what voters really want, which is “a shot at the American dream.”
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Doescher also argued that voters are withdrawing from the Democratic Party, citing data showing President Donald Trump performed drastically better among Latino male voters. In 2024, Trump gained an additional 12% among this voter block compared to 2020.
Last week, Doescher said Democratic candidates “look with disdain on their own voters” when reacting to former Democratic Sen. Claire McCaskill’s comment that the U.S. was “not smart enough” to keep Trump from returning to the White House. Doescher also cited the party’s work to continue running former President Joe Biden as its nominee before he dropped out in July 2024.