Facing tough times, companies are realizing that employing workers in diversity, equity, and inclusion jobs is not a vital part of business operations. DEI employees are at a greater risk of layoffs when companies need to cut jobs, according to a recent study from Revelio Labs.

The study looked at 600 companies that laid off workers over the last year and found a 33% cut rate for DEI positions compared to just 21% for non-DEI roles. Companies like Amazon (16 cuts), Applebee's (10), Twitter (seven), Nike (five), and Wayfair (five) are among those that have cut senior DEI staff positions in the past six months.

Of course, the cuts make sense because DEI is a sham.

Top line: companies ultimately exist to make money. That means they cannot cut the positions generating maximal revenue. Instead, when making cuts, companies have to look to less profitable aspects.

While top salespeople will likely keep their jobs when companies endure tough times, cutting the bloated administrative staff that exists to make the company appear woke is an easy decision. When Elon Musk decided Tesla needed to cut 10% of its workforce last year, two of the first employees to go were the president of the LGBT community and a senior member of its diversity and inclusion staff, according to Electrek .

If companies want to make money, they should focus on profitability. They should not focus on appearing woke to the public. After all, most people want good products. Not a political lecture.

Tom Joyce ( @TomJoyceSports ) is a political reporter for the New Boston Post in Massachusetts.