Former Secretary of State Hillary Clinton admitted that her rival party, the Republicans, has “engaged” young male voters better than her own party.

Clinton appeared on MSNBC’s Morning Joe on Wednesday, where she was asked by host Joe Scarborough, “Why have Democrats lost, not only working class white men, but working class black men, Latinos, go down the list, young men, so many others. What’s gone wrong?”

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According to Clinton, Democratic candidates “stopped being effective communicators in modern communications.” 

“You know, the Republican Party, I have to say, has done a much better job dominating social media, dominating the podcast ecosystem, getting messages out and aiming, particularly at young men,” Clinton said.

New data indicate that young male voter registration for the Democratic Party has declined, dropping 20% among younger white men and 12% among nonwhite men around the same age. President Donald Trump swept the votes from young men by a 12% margin.

“This was one of the insights that Steve Bannon had that, you know, young men who were into gaming, young men who were on the internet a lot, you know, they could be recruited. They could be persuaded to be political supporters of the Republican Party if the Republican Party actually engaged and talked to them in the right way,” Clinton said. 

“And I think Democrats missed a lot of opportunities on that,” Clinton added. 

Bannon, former White House chief strategist, had his podcast, War Room, return to Spotify this past summer after being banned for five years.

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Trump and his running mate, Vice President JD Vance, made several appearances on podcasts ahead of the election, with members of the Trump administration following up on appearances after taking office. Meanwhile, 2024 opponent and former Vice President Kamala Harris did not make appearances on the same podcasts, opting for different programs.

“Right now, most people get their news from social media. So if they’re getting their news from, you know, 15-second videos, three-second takes, three-hour podcasts where people are just kind of unplugged and saying whatever, then Democrats had better compete in those arenas,” Clinton said.