We guess Ford didn’t have the budget to hire Dylan Mulvaney to step out of the driver’s seat of its rainbow-flag Raptor. See, you have two trucks so covered in mud you can’t tell the difference … until the mud washes off and one is revealed to be a Pride-themed truck. In case you didn’t get it, Ford lights up the word “tough” in rainbow lights.

Ford doesn’t have any Clydesdales handy to whip out a new ad as Anheuser-Busch did.

Made a rainbow pickup if you want — pickup trucks already trigger some liberals as a sign of white supremacy — but can we stop “redefining” words? What’s the point of this ad? To sell trucks or to “redefine tough”?

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