Dylan Mulvaney has cosplayed as a ditzy teen girl on TikTok for a full 365 days and threw herself a gala celebration at the Rainbow Room in New York City. We’re still hoping it’s fake, but Vice President Kamala Harris sent Mulvaney a letter of congratulations on the milestone. And as everyone now knows, Bud Light gifted Mulvaney with a can of beer featuring her face, commemorating 365 days of girlhood.

We figured this would blow up in Bud Light’s face, and it has. Anheuser-Busch released a statement that doesn’t make things much better — it says the can was a one-off gift that won’t be available for sale to the public; on the other hand, Anheuser-Busch made up a custom beer can and sent it to Mulvaney to celebrate one year of dressing up like a woman.

“… ‘From time to time, we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public,’ said @budlight, a brand that thinks women are better if they are men.”

Brand influencer, huh?

If you’re explaining, you’re losing. You didn’t think your brand influencer with a gazillion followers on TikTok wasn’t going to make this a big deal?

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