Welcome to What Matters Now, a weekly podcast exploring one key issue currently shaping Israel and the Jewish World with host deputy editor Amanda Borschel-Dan.

Shortly after October 7, when the murderous Hamas onslaught on southern Israel sparked the war in Gaza, Israel was pulled into defending itself and fighting Iran or its proxies on seven fronts: Gaza, Lebanon, Syria, Iraq, Yemen, the West Bank and, of course, Iran.

But there is an eighth front that has emerged and is no less pernicious: the battle for public opinion and legitimacy.

Since war broke out, Israel advocate Aviva Klompas has used her robust social media platforms to provide a counter to the onslaught of anti-Israel hate.

As co-founder and CEO of Boundless, Aviva says she aims to reshape Israel education and confront antisemitism head-on. This war is affording her a great opportunity. We speak about this advocacy work and her new book, “Stand-Up Nation.”

So this week we ask Aviva Klompas, what matters now.

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Check out the previous What Matters Now episode:

The author and Israel advocate has tirelessly posted on her social platforms, sharing essential objective facts and stories of those who have fallen on and since October 7{ai:summary}The podcast "What Matters Now" discusses Israel's multifaceted conflict following the October 7 Hamas attacks, highlighting the country's defense efforts on various fronts and the emerging battle for public opinion. Aviva Klompas, an advocate against antisemitism, shares her initiatives in reshaping Israel education.Klompas emphasizes the importance of countering anti-Israel narratives through social media and her book, “Stand-Up Nation.” The episode explores the significance of advocacy work in the current context. #society

What Matters Now to Aviva Klompas: Fighting for public opinion, the 8th front of the war

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