An art theme park featuring a mirrored funhouse by Salvador Dali and an enchanted forest by David Hockney is set to reopen after almost four decades with the backing of a superstar rapper.
Canadian hip-hop artist Drake’s company DreamCrew has invested the majority of an estimated $100 million (£79 million) into Luna Luna: Forgotten Fantasy, which is set to open in Los Angeles this month.
The immersive exhibition will resurrect a 1987 Hamburg fairground with creations handcrafted by some of the world’s biggest artists. The art relics, which include a glass labyrinth by Roy Lichtenstein, a ferris wheel by Jean-Michel Basquiat and a Keith Haring-designed merry-go-round with seats shaped like cartoon characters, have for years been languishing in shipping containers in the Texas desert.
In 2022, DreamCrew bought the entire collection for an undisclosed sum. It was then packaged up and shipped to California.
While some of the attractions, such as Hockney’s forest and Dali’s dome, are expected to be open to visitors, rides such as Basquiat’s ferris wheel are likely to be operating but will not be safe for guests to ride on.
“When I first heard about Luna Luna I was blown away,” Drake said in a statement to The New York Times.
“It’s such a unique and special way to experience art. This is a big idea and an opportunity that centres around what we love most: bringing people together.”
Austrian artist André Heller, 76, created Luna Luna in the 1980s with the investment of a German magazine. After securing the funding, he visited his dream list of artists to convince them to play a part in the creation.
Dream list of artists
Many of the works were made in Europe using vintage carnival equipment and hundreds of workers from the Viennese opera and theatre community.
It is estimated around 250,000 people visited the fairground in 1987. Mr Heller had hoped Luna Luna would then tour the world but his plans fell apart. Three years later he agreed to sell the whole project for around $6 million to the Stephen and Mary Birch Foundation, who had hoped to show it in San Diego.
Because of complications, the plans were never executed and Luna Luna was moved to rural Texas in 2007, where it was left untouched for another 15 years.
Creative director Michael Goldberg first discovered Luna Luna in 2019 and became obsessed with the project during the Covid pandemic. He then pitched the idea to Drake and his team. “Within a 30-second conversation of ‘this existed’, we were all in,” Mr Gonzales said.