The transgender ideology adopted recently by beer maker Anheuser-Busch, in which it partnered with a man who is presenting himself as a woman and promoted that social agenda, hit its own value right away.
Reports say the corporation lost some $5 billion in value because of its social campaigning.
After all, it might be presumed that many of America’s beer drinkers really don’t want their money, paid for what might have been their favorite drink, given by the handsful to a man wearing lipstick and a bra.
Now that same move is impacting small businesses, such as one bar in Indiana that promised to eject those who brought up the Bud Light beer wars.
Now, it is pleading for customers to replace those who have gone.
A statement from the Fairfax Bar and Grill in Indiana first outlined its decision to never tolerate “intolerance,” and its requirement that those who disagree leave.
Then it said, “Thank you to all of you for supporting our establishment. With the departure of some of our regulars, we have needed new clientele, and you have answered. I’m not gonna lie, we still need more of you right now.”
According to Fox News, the bar was losing customers “after warning patrons it will ‘not tolerate intolerance’ among guests.
The establishment, the report said, “alienated some of its patrons after it condemned them for criticizing Bud Light’s association with transgender influencer Dylan Mulvaney.”
Anheuser-Busch “ignited a firestorm earlier this month when it celebrated Mulvaney’s ‘365 Days of Girlhood,’ by sending Mulvaney custom-made cans featuring the influencer’s face,” the report said.
The response shouldn’t have been a surprise.
“Bud Light’s market share for the latest week lost almost the same amount as rivals like Miller Lite and Coors Light gained, according to a report from Beer Business Daily,” Fox reported.
The Bloomington, Indiana, bar generated its own stumble when it, while promoting that it was “very open to debate and discussion,” established rules doing exactly the opposite.
It now demands those who disagree with the political ideology leave.
On Facebook, the bar said, “We are tired of all of the hate. We are very open to debate and discussion and it’s truly a shame that we can’t have open conversations about this important political and cultural topic. Bars, in our opinion, exist as public spaces where ideas should be exchanged. Unfortunately due to all of the bigotry and hatred that has surfaced around the Bud Light controversy any patron wanting to voice their concerns about the issue will be immediately asked to pay their bill and leave our establishment.”
Disagree? Go away! it is telling customers.
Fox reported, “The post was shared alongside an image of a similar statement saying the establishment welcomes ‘ALL people,’ but warns that those who are ‘intolerant’ should be silent about their beliefs.”
The bar continued, “We support ALL people in this establishment no matter who you are of how you identify. We will continue to sell Anheiser [sic] Busch products because we don’t care who they make special cans for. If you are intolerant of other humans of any kind, we ask that you keep your opinions to yourself. Should you feel the need to discuss this matter in public you will be asked to leave. We will not tolerate intolerance here.”
The result of that comment also probably could have been predicted.
It now is asking for customers to come and support its agenda.
This article was originally published by the WND News Center.
This post originally appeared on WND News Center.