Kid Rock, the renowned conservative musician, was recently spotted sipping on a Bud Light at a concert.

This comes only months after he publicly denounced the brand and initiated a boycott against it. The irony of the situation has not been lost on social media users, who were quick to point out the apparent hypocrisy.

Kid Rock’s public disapproval of Bud Light began when the beer brand partnered with transgender influencer Dylan Mulvaney.

In response, the musician released a viral video of himself shooting up cases of Bud Light with an AR-15, declaring his personal boycott against the brand.

His actions sparked a significant backlash against Bud Light and its parent company, Anheuser-Busch, which has since struggled with declining sales.

However, recent images captured at a Colt Ford performance in Nashville, Tennessee, suggest Kid Rock may have softened his stance towards the brand.

The photos, seemingly taken without his knowledge, show him engaged in conversation with friends while holding a blue beer can with large white letters that unmistakably spell out ‘Bud Light’.

The sight of the famous conservative enjoying the very beer he so vehemently protested against triggered a flood of comments from social media users. Many mocked the rocker for appearing to backtrack on his boycott, accusing him of hypocrisy.

MSNBC’s Mehdi Hasan was among those who called out Kid Rock, stating the following:

“First, he doesn’t just vow to boycott Bud Light, he shoots a case of it on camera with an AR-15. Then, not only does he go back to immediately drinking Bud Light again but he does it in public and gets caught. Can’t make this stuff up.”

NBC reporter Ben Collins humorously declared, “Kid Rock has gone woke,” while conservative podcast host Tim Pool posted a single word, “TREASON.”

Former West Virginia state Senator Richard Ojeda II also chimed in, noting, “Apparently Kid Rock doesn’t have any issues with Bud Light when he doesn’t think the cameras are on him.”

Journalist Alejandra Caraballo added another layer to the controversy, revealing, “His restaurant in Nashville never stopped selling Bud Light. This is all performative theater for these people to signal their cruelty to trans people.”

Despite the widespread criticism and mockery, a representative for Kid Rock has yet to respond to requests for comment.