In recent years, a rising number of businesses have opted to engage in woke pandering. This continues to backfire, as companies like Target, Bud Light, and others can attest to.

Currently, the polls reveal that most Americans think major corporations should stay out of political and cultural debates. Likewise, a majority of folks across the country are in favor of boycotts against businesses that insist on getting involved.

Now, it just so happens that another boycott could be coming down the pipeline. This time, it’s due to woke pandering from a grocery store chain in Washington state, per the Gateway Pundit.

At Haggen grocery stores, customers who check out are being solicited to make donations to “Diversity, Equity, and Inclusion (DEI) awareness.”

Of course, DEI constitutes a far-left agenda regarding themes of race and gender ideology. Haggen is also supportive of other leftist causes, which customers are asked to donate to with the choice of opting out.

Right now, it’s unclear why Haggen would choose to wade into political waters, given the major problems this has caused for larger and much more well-known businesses.

On social media, numerous Americans have been clear that they’re not interested in shopping at a business that encourages DEI donations. People also questioned what brought this on and whether or not Haggen will walk back the calls for donations, given the public backlash.

As this grocery chain presses for DEI funds, the insidious agenda of this ideology is already manifesting in schools where children are learning. Of course, many parents nationwide have objected to DEI and similar agendas being crammed down their students’ throats.

With Haggen now jumping on the bandwagon, it’s getting harder for people to go anywhere without being inundated with leftist ideology and talking points.