On Thursday, Florida's Attorney General James Uthmeier announced that his office (along with America First Legal) has filed a class action suit against Target for "targeting and sexualizing children" in its marketing, but he didn't stop there--pointing out the peril in which the retail giant's actions has put for many Floridians.

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Uthmeier shared the news of the suit in a video on his X:account:

The post read:

"Today, we filed a lawsuit against Target on behalf of the Florida State Board of Administration. Target’s efforts to sexualize children caused its stock price to plummet, harming Florida’s retirement fund and putting the retirements of our teachers and first responders at risk."

Here's the clever part; the Florida state attorney general says the retailer's woke marketing is hurting the state's retirement fund, by:

misleading shareholders and pushing a harmful, leftist agenda, at the expense of shareholder returns.

While Target told their investors they would keep the company out of controversy to protect the stock price, the retailer engaged in a marketing campaign targeting and sexualizing children.

He reminds viewers of the numerous products that Target pushed, including a "rainbow sports bras for boys, children's swimsuits with transgender features, and books for kids that ask them to question their biological reality."

This radical campaign predictably caused Target's stock price to plummet, wiping out $10 billion in market value in just 10 days, and those loses put the retirement accounts of Florida's teachers and first responders at unacceptable risk. Our public servants should not suffer diminished retirement security, because companies focused on leftist virtue-signaling rather than shareholder returns..

Uthmeier closes the announcement by mentioning that he's "a dad of three, young kids," and "this is a fight worth having, and we will fight to hold Target financially accountable," hinting that other major companies will be hearing from his office, too. Stay tuned!