Washington Post White House reporter Tyler Pager has an unintentionally funny story reporting that President Biden is frustrated with his increasingly dismal poll numbers. He deems them humiliating for a man of his stature. He has ordered his team do something about them.

Biden conceives the problem as one of marketing. His policies, as we all know, have brought us peace and prosperity. For some reason or other, however, claiming ownership of “Bidenomics” hasn’t done the trick.

His story has set my creative juices flowing. These are my contributions to the new marketing effort. It’s easy if you think the American people are, on average, morons. They are in no position to assess the positive impact of the Biden regime on them.

Paging Tyler Pager! Let’s get going! Forgive the exclamation points, but I’m trying to generate some enthusiasm here:

• Peace through diversity, equity and inclusion!

• Taking care of my family since 1973!

You get the idea. We’ve only just begun. Let’s take those superficial weaknesses and turn them into strengths[!].