Americans, on average, are planning to visit four different destinations in 2024.

Three in 10 individuals aim to become “experienced travelers” next year, focusing on learning and guided tours, according to a new survey of 2,000 Americans. 

Conducted by OnePoll on behalf of YMT Vacations, the survey revealed that 51% of respondents seek relaxed vacations, 43% prioritize cultural exploration, and 38% look forward to visiting historical sites.

Among the respondents, 25% expressed a desire to explore new and unfamiliar places. On the other hand, 23% expressed a preference for visiting places they are already familiar with.

In 2024, people are looking to travel to a variety of destinations. Mexico, Canada, and France emerged as the favorites (each with 42%).

Spain followed closely behind at 40%, with Italy at 32% and Greece at 21%.

When choosing a new destination, natural beauty and landscapes were found to be the most important factors (58%), closely followed by historical attractions (50%). 

Ancient Egypt and the American Revolution topped the list of historical scenes travelers (46%) wished to visit.

The Golden Age of Greece (40%) and the Viking Age (38%) followed closely behind.

Three in 10 would want to visit Renaissance Italy (30%), while 28% were interested in exploring World War II Europe.

Respondents said that travel helps them feel inspired (47%) and connected (46%).

The survey also highlighted the influence of TV shows and movies on travel choices.

Forty-four percent admitted that TV shows play a role in their travel decision-making, with “Emily in Paris” (21%) and “The White Lotus” (16%) being popular choices. 

Movies were also influential (36%), with “Triangle of Sadness” (16%) and “Top Gun: Maverick” (13%) mentioned as notable films.