TL;DR: Labubu hype is real—and slightly unhinged in NYC right now. But if you want the aesthetic without dropping a paycheck on a mystery box, this cute Labubu-coded collectible keychain delivers, and it’s less than $20.

Labubu mania has officially taken over New York. I’ve seen people lining up before sunrise outside pop-ups in SoHo, trading figures like they’re rare Pokémon, and sprinting through Midtown with mystery boxes like the mayor was giving them away. And while I love a good hype toy moment, I’m not about to lose sleep—or my rent money—for a pocket-sized figure.

That’s why I grabbed this adorable light blue collectible keychain instead. It’s very Labubu-coded: bug-eyed, pastel, weirdly lovable. But here’s the kicker—it’s just $19.99 (reg. $26.99), not $300 on resale, and you know exactly what you’re getting. No mystery box. No heartbreak. No standing in line with teenagers in panda hoodies.

The quality? Surprisingly solid. It’s small enough to slap on your keychain or bag without feeling like a full-time toy collector, but still quirky enough to catch a few eyeballs on the subway. I’ve had two strangers compliment it already—one whispered,“Is that a Labubu?” and I just smiled and nodded like I was holding a secret.

Look, not everyone needs the limited-edition glow-in-the-dark forest gremlin figure. Sometimes you just want the aesthetic, the vibe, the flavor of the thing. This keychain nails that. Plus, you don’t need to treat it like a Fabergé egg—if it gets scratched, whatever. It’s cute, it’s weird, it’s fun. And it didn’t cost me a fortune or my morning commute. Plus, I kinda love making people think I have the real thing when it’s really just a Labubu dupe.

If you’ve got Labubu envy but don’t want to fight someone in line at a Chinatown art toy drop, this little guy is the move.

Grab this Labubu-like collectible keychain figure for just $19.99 while supplies last. The dupe scene’s heating up, and this one’s already riding the FOMO wave.

StackSocial prices subject to change.