Prime Day is finally here — and Amazon is fitting plenty of fitness and wellness buys into the two-day savings extravaganza.

Among the major markdowns? Up to 35% off products from Vital Proteins, a collagen brand that’s partnered with the likes of Kourtney Kardashian and Jennifer Aniston.

The “Friends” star, who was announced as Vital Proteins’ Chief Creative Officer in 2020, previously told the company she works its wares into her daily routine. 

“My go-to collagen routine is adding Vital Proteins Collagen Peptides in my morning cup of coffee or smoothie – so easy to use,” she once told the brand.

Score Prime Day deals on products like the Vital Proteins Collagen Peptides Powder ($32, originally $50), which features 20 grams of collagen peptides, plus vitamin C and hyaluronic acid.

Vital Proteins Collagen Peptides Powder with Hyaluronic Acid and Vitamin C

For a more flavorful pick, there’s also the Chocolate Collagen Peptides Power ($32, originally $51), which the star once said adds “a flavor boost to [her] smoothie.”

“There’s a collagen peptide that I’ve been loving — I’ve been seeing a difference,” she raved of Vital Proteins in a 2018 interview with Well + Good. “My nails are stronger and there’s a healthier … how do you explain it? A glow. It’s sort of that working from the inside-out thing.”

Kourtney Kardashian’s Poosh also partnered with the brand back in 2019, launching a line of drinkable products.

Vital Proteins Chocolate Collagen Peptides Power

Looking for more collagen deals? During Prime Day, consider the Marine Collagen Peptides Powder Supplement ($27, originally $33), the Beauty Collagen Peptides Powder Supplement ($25, originally $27) and the Morning Get Up and Glow Collagen Peptides Powder Supplement ($22, originally $32).

Just be sure to snag these savings — plus deals on top tech, fashion finds and more — before Prime Day comes to a close on July 12.  

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