


The magical world of Disney+ may cease to exist — for those using someone else’s account.
According to Variety, the streaming provider notified its subscribers in Canada that as of Nov. 1, “unless otherwise permitted by your service tier, you may not share your subscription outside of your household.” They also won’t hesitate to give violators the boot, noting that they “may limit or terminate access to the service and/or take any other steps as permitted by this agreement.”
With respect to Disney+, the he term “household” refers to the collection of devices associated with a subscriber’s primary residence and used by the individuals who live there, per the Associated Press.
The streaming service seems to be following in the footsteps of Netflix, which cracked down on password sharing in the U.S. in May and ultimately gained almost 6 million new subscribers after doing so.
In August, Disney’s CEO Bob Iger shared that they were “actively exploring ways to address account sharing and the best options for paying subscribers to share their accounts with friends and family” while on a quarterly earnings call, per Variety.
“Later this year, we will begin to update our subscriber agreements with additional terms on our sharing policies, and we will roll out tactics to drive monetization sometime in 2024,” he continued.
Another reported measure to be taken by Disney includes the merge of Disney+ and Hulu into a “one-app experience” by the end of the year.