


I did it. I gave into Super Puff syndrome, and I have zero regrets.
Meghan Markle knows how to rock it, Bella Hadid seems to bring it everywhere, and even Jennifer Lopez seems obsessed with her Aritzia Super Puff. My social media pages are filled with it, and despite its egregious, almost $300 pricetag, I knew I needed to have one of my own. I only wish I’d bought it today for 20% off.
You may be wondering — Why splurge on a marshmallow-shaped jacket that doesn’t seem much different from something you could find on Amazon for under $50? Well, I spend over an hour and thirty minutes walking to and from work, so if there’s a jacket that can beat bone-chilling winds and an occasional blizzard, I want to get my hands on it ASAP. With a life-threatening cold blast crossing the country this week, it seems perfectly justifiable to splurge on a solid jacket.
Supposedly, the Super Puff is super warm, at least that is what hoards of East Coasters have been telling me for the last couple of years. So, I put it to the ultimate test — braving hundreds of miles decked out in my Super Puff, sometimes with nothing but a thin layer beneath.
To say it’s worth it would be an understatement. Artizia is notorious for swiping those sales away in an instant, so I wouldn’t hesitate to snag that super good deal while you can.
Pros:
Cons:
Walk to the West Village and you’ll spot it on every corner. The viral Super Puff is the only jacket you’ll need season after season — equal parts stylish and functional, plus durable enough to endure rain, wind, and snow. It’s an indisputable Winter essential, according to our editors.

New York Post Review: Available in endless variations, from glossy bombers to matte parkas, plus some bold color drops that add some spice to your basic return-to-office uniform. They’ve even come out with a matching canine cut to warm up your pup. The design is easy to style, fits over pretty much anything, and is universally flattering. It may not give you Skims curves, but it will hide your winter body if that’s a concern.
Sure, to say I wouldn’t survive without it might sound a touch dramatic, but the science does support that sublime Super Puff effect. Japanese fabric and a 100% responsibly sourced, 700+ fill down makes it ultra-lightweight yet powerfully warming, even up to -4 degrees (which is what a Polar Vortex feels like, in my experience.) Vegans need not worry as they offer a recycled, down-alternative option, too.
I own the slightly cropped version and I have stacked it up against some of my other longer longer parkas, and none come close to holding a candle to the Super Puff. It somehow keeps me warmer on my long walks than my head-to-toe jackets, and that says a lot. The only downside? It’s expensive. An investment piece, for sure, which is another reason to snag it while it’s on sale, today.
Take it from Aritzia. With the Super Puff, “Iconic style meets superior technical quality to create a new kind of outerwear.” Since its release in 2017, the chic jacket has taken over social media and become a favorite among A-listers who praise its lightweight build, enveloping warmth, and soft-to-the-touch feel.
The original Super Puff style has branched into an extensive family of stylish jackets and accessories for all shapes and sizes. There are vests to supers, socks to phone cases, mits and men’s styles, and many more Super Puff essentials for staying warm.
The Super Puff jackets are offered in three lengths: Shorty, Mid, and Long. The Shorty is intended to hit just above the hip, the Mid-length hits between the upper thigh to above the knee, and the Long version falls below the knee and to the lower calf. Each length is available in a range of sizes, from 3XS to 2XL. Most reviewers agree the Super Puff fits true to size.
The Super Puff incorporates high-tech materials engineered for heat retention, like water-repellent and wind-resistant taffeta from France, innovative fabric from Japan, and 100% responsibly sourced premium down that is engineered to deliver warmth to -4 degrees.
Styles are offered in different fabrics geared for your needs and style preferences, including the matte cliMATTE, shiny Hi-Gloss, reflective Hi-Vis, glossy Lacquer, and Satin Flex. Most Super Puff styles offer deep, zippered pockets, an easy-cinch drawcord, brushed cuffs with thumbholes, a weather-shield hood, and an interior smart storage pocket.
Some of the shorter Super Puff jackets start around $250 and shoot up to $350+ for full-body styles. Pricing depends on the length and cut of the jacket and the colors and sizes in stock.
Within 14 days of purchase, you can return your item and receive a refund at any boutique in the same country where you bought your item. Within 30 days of purchase, you can exchange your item or return it for merchandise credit. Within 14 days of purchase, sale items marked with a discount of less than 50% can be exchanged or returned for merchandise credit.
For all returns or exchanges, items must not be washed, worn or damaged, and all tags must be attached. You must also present a valid receipt.
For anyone living in a chillier climate, the Super Puff is a wise addition to your winter wardrobe. Whether it’s worth it will depend on your budget and needs. Per our review, the Super Puff does live up to the hype — it’s well-constructed, trendy yet versatile, stocked with seamless features, and handles ice-cold temperatures like a champ. In other words, it’s super functional and doesn’t force you to sacrifice your fashion sense.
Best Aritzia super puff deals
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