The ghd Platinum+ Hair Straightener is finally on sale, and if you’ve ever dreamed of having sleek, shiny, salon-worthy hair without the salon bill, now is your moment.
As part of Amazon’s early October Prime Day deal (because yes, the two-day retailer event is on its way), this beauty must-have is marked down. And, let’s be honest: high-end hair tools rarely go on sale. So when they do? You pounce.
Let’s talk about what makes this styler feel kind of magical. For starters, it’s smart. Not just “it looks good on your vanity” smart — but actually intelligent. The ghd Platinum+ uses predictive technology that monitors heat 250 times per second. That means it adjusts the temperature based on your hair type, section size and how quickly you’re gliding it through. You don’t have to mess with temperature settings, guess what’s too hot or not hot enough or worry that you’re slowly frying your strands.
Every single time you use it, the Platinum+ holds a perfect 365-degree Fahrenheit temperature, which is scientifically proven to be the best temp for styling without torching your hair’s natural moisture or color, per hairdressers I’ve spoken with.
Translation? You get long-lasting results, smoother strands and way less damage.
And the glide? Oh, the glide. Those ceramic floating plates are like butter. No tugging, no snagging, no yanking your head around while you try to tame one stubborn piece near your neck. The plates even adjust their tension so the pressure stays even from root to tip. Honestly, it feels like luxury in motion.
Now here’s where it gets really fun: this tool doesn’t just do sleek and straight. The rounded barrel means you can twist and curl, add soft waves, or flip the ends of your bob for that flirty little flick. One tool, all the vibes. You can go full-glam one day and beachy cool-girl the next without any extra gadgets required.
And, if you’re someone who’s ever texted a friend mid-commute to ask if you left your straightener on (guilty), fear not. The Platinum+ automatically shuts off after 30 minutes. It’s got your back, even when your brain’s still half asleep.
Using it couldn’t be easier. Dry your hair first — this isn’t a wet-to-dry tool — and give it a quick mist with a heat protectant (ghd’s own Bodyguard spray is a solid pick). Then section your hair, glide the styler slowly through each piece and let it do the work. It’s so efficient you’ll probably cut your routine in half.
Now, yes, the ghd Platinum+ usually comes with a luxury price tag. But thanks to this rare, early October Prime Day discount, it’s way more attainable. If you’ve been using the same flat iron since high school (and it smells vaguely like burnt toast every time you plug it in), this is your sign from the beauty gods.
The ghd Platinum+ Hair Straightener is the kind of tool that transforms your routine. No more frustration, no more guessing, no more triple-passing the same section of hair. It gives you pro-level results with zero stress, and it actually makes styling fun. Like, “I can’t wait to do my hair” kind of fun. And when was the last time you said that?
So whether you’re getting ready for cozy fall dinners, holiday parties or just want to start showing up to your daily Zooms looking like you slept more than 4 hours (even if you didn’t), the ghd Platinum+ is going to be your ride-or-die. With its current Prime Day price, it’s kind of a no-brainer.
Seriously, don’t sleep on this deal. Your future good hair days are counting on it.
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This article was written by Victoria Giardina, New York Post Commerce Journalist & Content Strategist, who has spent countless hours researching, testing hundreds of products and comparing the latest makeup, skincare, hair and beauty items and trends to determine what’s truly worth your hard-earned cash. She evaluates formulas, textures, ingredients and more, in addition to consulting medical and industry experts. Some of Victoria’s latest conquests include testing the best vitamin C serums on the market, and a rinse-and-repeat review of the best shampoos of 2025. Victoria, who received a beauty industry essentials certification from the Fashion Institute of Technology, has been creating shopping guides for the New York Post since 2021 and previously held positions at Insider Reviews and CNN Underscored.
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