Patrick Starrr’s products have a starring role in several celebrities’ routines.
The influencer-turned-makeup mogul’s viral One/Size setting sprays have emerged as a particular hit with performers like Ariana Grande, who used them during her “Wicked” press tour last year.
“[Ariana once] ran up to me and said, ‘Oh my gosh, I have the funniest story to tell you,” Starrr tells Page Six Style.
“When she went to [apply] her setting spray she … actually sprayed our viral glitter spray instead,” he explains. (To be fair, Glinda would likely approve of the extra sparkle.)
Grande went on to tell Starrr she “adore[s]” his beauty brand — “I thought I heard ‘For Good’ playing in the background as she was saying that,” he quips — but she’s not only pop star spritzing on his On ‘Til Dawn Mattifying Waterproof Setting Spray, which promises to lock in your beauty look for up to 16 hours.
After Beyoncé’s makeup artist, Rokael Lizama, credited the long-lasting spray with keeping her glam intact during a rainy “Renaissance” tour show, it flew off Sephora’s shelves in a matter of hours.
“It went super viral,” recalls Starrr, who now sells one bottle of the stuff “every seven seconds.”
The iconic pink and red packaging also popped up on Lady Gaga’s vanity in an Instagram video — another major moment for the founder.
“It’s just really cool to see an influencer brand become recognized [from] products that I created with my team,” he says, noting that Kim Kardashian has also used his Turn Up the Base Foundation.
And while Starrr keeps multiple beauty bags on hand everywhere he goes — “I’ve never mentioned that I have four identical makeup kits, they’re all replicas,” he tells us — there’s a select few staples he truly can’t live without, all of which you can shop below.
Starrr’s latest launch? This glass-finish take on his bestselling setting spray, designed for equally long-lasting wear.
“You could spray it and kind of dry it off on your skin, and you’ll have this beautiful 12-hour-long wear,” he says. “It will eliminate that powdery look.”
Starrr’s No. 2 product pick is the mini version of his cult-favorite setting spray, as “it’s great to travel with.”
“They’re so, so beautiful,” he says of this pressed powder. “There are eight shades — from translucent to peach to marigold to pink, which went super viral in 2023. [They’re] super blurring and super gorgeous if you want your makeup to last all day.”
Eyeing the makeup mogul’s iconic winged liner? This liquid pen rounds out Starrr’s list of beauty-routine superstars.
This article was written by Hannah Southwick, Commerce Writer/Reporter for Page Six Style. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.