Jay-Z and Fanatics founder Michael Rubin are teaming up to host a $250,000 blackjack tournament this weekend in Atlantic City, we hear — as part of an exclusive event to celebrate the grand opening of the new Fanatics Sportsbook at Ocean Casino Resort.
The invite-only event on Sept. 15 will include a select group of high-profile guests, plus top-tier Fanatics Sportsbook customers and friends.
We hear attendees will watch 1 p.m. and 4 p.m. NFL games during the day with the hip-hop mogul and the Fanatics boss — who will both sit in for the final table at the blackjack tourney at the event.
Fanatics Sportsbook will be located inside Ocean Casino Resort’s “The Gallery,” a 12,000-square-foot gaming and bar space that serves as the centerpiece of the casino and has a 100-foot elevated bar and lounge plus 140 feet of LED video walls showing games and events like UFC fights.
Jay-Z is a co-founder and owner of Fanatics Sportsbook.
The “Empire State of Mind” rapper also recently launched a pop-up of his famed 40/40 Club at Fanatics Fest at the Javits Center, in connection with the sports betting biz, where guests included Tom Brady, Travis Scott, Julius Erving, Kareem Abdul-Jabbar, Penny Hardaway, David Ortiz, Cam Newton, Jalen Brunson, Carmelo Anthony and Fanatics’ VIPs.
Jay and Rubin also previously teamed with Meek Mill and others on a charity gala blackjack tournament and auction at the same Atlantic City casino for Reform Alliance, where guests included Brady, Kim Kardashian, Jack Harlow and Matthew McConaughey, among other stars and business tycoons.
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The event raised over $24 million for charity.
Fanatics launched its sportsbook biz a year ago. It’s available in 23 states for online sports and has 21 retail sites, including the only sportsbook inside an NFL stadium at Commanders Field.
Jay-Z and Beyoncé have been regular guests at Rubin’s annual starry Hamptons “white parties” for July Fourth, along with Brady, Kardashian, Justin Bieber, Drake, Emily Ratajkowski and more.