


With a net worth that exceeds the GDP of many small countries and a fan base known for its zeal, Taylor Swift is one of the biggest artists of the century — and commands immense influence in our culture.
Yet in this intense election season, Swift has fallen silent on politics, despite several much-hyped endorsements in the past.
For the good of all, let’s hope she remains mum.
Millions of Switfties follow her relentlessly, adopting her fashion whims and scrutinizing her lyrics to discern which ex she may be referring to in a single couplet tucked away in a chorus.
Meanwhile, Swift’s romance with Kansas City Chiefs star Travis Kelce has built an unexpected bridge between very distinct American subcultures — football fans and pop-music followers — that’s spun up endless headlines.
Even ISIS recognizes her reach: A pair of would-be terrorists recently tried to use a Swift concert as a vehicle to send a message to the West via a thwarted attack, drawing universal outrage.
America today is a house divided — where Republicans and Democrats don’t just vote for different policies but live in different places, shop at different stores, wear different clothing, eat different food and watch different media.
As Charles Murray argued in his book “Coming Apart,” the powerful upper classes increasingly live in cultural enclaves surrounded by their own kind, reinforcing an increasing class and cultural chasm that threatens to put the American project at risk.
The traditional icons of American patriotism that once bonded Americans and transcended politics and culture, like the flag itself, have become engulfed in culture-war controversy.
But Taylor Swift is our surprising unifier.
Swift had the highest net favorability rating of any figure tested in one recent NBC News national poll — the only person to draw a positive response from both Republicans and Democrats.
Her ability to penetrate and shape culture cannot be understated.
In 2018, Swift ventured into politics for the first time when she urged her fans to vote for Tennessee Democrat Phil Bredesen in a US Senate race that Republican Marsha Blackburn narrowly won.
Swift later endorsed Joe Biden in 2020, claiming that Donald Trump had been “stoking the fires of white supremacy and racism” during his presidency.
Her past support for Democrats has fueled rampant speculation that she will soon do the same for Kamala Harris — including wild rumors that she would appear as a surprise guest at the Democratic National Convention.
But that never happened, leaving pundits and fans in suspense.
While some express frustration at her quiet — a group dubbing itself “Swifties4Kamala” has formed to campaign for the Democrat without their idol — the superstar’s political silence should be celebrated.
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An endorsement of Harris, a polarizing political figure, could alienate a significant portion of her fan base, undermining the very connection that has made her so successful.
“The positive effects of a celebrity endorsement are minimal for politician,” said researcher Michael Cobb of North Carolina State University. “Instead, it’s much easier for perceptions of a celebrity to be adversely affected by giving his or her endorsement.”
Instead of divisive rhetoric, Taylor must use her massive platform for unity.
Politics in recent years has brought us divided workplaces, friend groups and even families.
Music, on the other hand, heals — transcending differences in ideology, race, nations.
We love “Shake It Off” not because of its profound policy exhortations, but because it’s a spirited take on the realities of Swift’s superstardom set to an entrancing beat.
We don’t sing along to “Love Story” for its critique of the war in Iraq or its advocacy for socialized medicine; we let it transport us to a more innocent time of naïve love.
Our political system is in a dire state, and its vitriol is reaching system-breaking levels.
The last thing we need is another celebrity to spew hyperpartisan hot takes, especially a star who transcends our differences as Swift does.
Taylor, for the good of the country, endorse unity — not a candidate — in this election.
With all the dread, division and uncertainty surrounding this contest, well, you can help us just shake it off.
Andrew Stein, a Democrat, served as New York City Council president,1986-94.