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NY Post
New York Post
4 Nov 2023


NextImg:DiGiorno’s bizarre Thanksgiving pizza fails to wow taste-testing critics — here’s how to try one yourself

It’s not Thanksgiving, it’s DiGiorno.

The frozen pizza giant, known for daring commercials that imagine their prefab pies could be mistaken for one freshly-made and delivered, has come out swinging with an even more brazen pitch this holiday season — Thanksgiving on a pizza.

The rectangular, thick-crust pie is topped with all the Turkey Day favorites — turkey, cranberry, green beans, sweet potato, fried onions and gravy concentrate (yum!), plus a sprinkling of cheddar and mozzarella cheeses.

“From Friendsgiving parties to Turkey Day tables, we’re thrilled to provide a bold new way to appreciate the traditional Thanksgiving spread,” Kimberly Holowiak, the company’s senior brand manager, told Food and Wine in a statement.

“Our passion is pizza, and we are always looking for unique ways to infuse the fresh-baked taste of DiGiorno  into moments of celebration — even the most traditional holiday dinners.”

Today with Hoda & Jenna co-hosts Hoda Kotb and Jenna Bush Hager were among the first to take the bait, taste-testing the shocking seasonal concoction on the air.

While Hager had her reservations — “I’m not sure that Thanksgiving and pizza need to come together,” she said — she was relieved the holiday’s hallmark stuffing was left out of the equation.

Despite initial reservations, the Today Show co-hosts admitted they “didn’t mind” the seasonal flavors atop a thick crust pie.
NBC

“It tastes like Thanksgiving on a pizza,” the duo declared after taking a bite into the Detroit-style crust, admitting they “don’t mind it.”

According to The Takeout, where a critic deemed the end result a “bread-based casserole” lacking in sauce and cheese, DiGiorno is releasing the limited-edition pizzas every Wednesday of the month up until Thanksgiving, and has already sold out for the Nov. 1 debut.

The savory pie rings in at precisely $11.23, the date of this year’s Turkey Day, and DiGiorno is limiting sales to one pizza per customer.

Thanksgiving pizza

The limited edition pizza is only available in limited quantities each Wednesday in November until Thanksgiving.
NBC

DiGiorno is the latest food company to get in the festive spirit — Baskin-Robbins just announced a Thanksgiving-inspired ice cream flavor, Turkey Day Fixin’s.

Launched on Nov. 1, the creamy dessert offers flavors of traditional side dishes: cranberries, sweet potato and honey cornbread, all paired with autumnal spices.

“We continue to push the boundaries of flavor innovation at Baskin-Robbins and wanted to bring a unique scoop to the table that deliciously encapsulates all the sweet and savory flavors from your favorite Thanksgiving sides,” company’s director of brand marketing, Hannah Suits, said in a statement.

“Along with the return of our iconic Turkey Cake, these offerings are a delicious and innovative take on holiday favorites.”