Each year, we pore over the best gifts for your end-of-year shopping spree. From top holiday finds to buzzy picks we’ve given, received and reviewed, we take pride in our organized lists to help you save money and shop better.
With our eyes on the trends, we annually anticipate Google’s Top 100 Trending Gifts. The top-button catalog was exclusively provided to Post Wanted and debuted on Nov. 12. The best part? You can shop them all right here.
As a full-time shopping team, we’ve tried a large assortment of these brands and made sure to call out the key trending gifts that we especially can’t stop glossing over. In short, this is the viral edit to shop now.
RELATED: Best gifts for women
According to Google Shopping, “41% of shoppers find holiday shopping difficult because they need more ideas of what to give” and “23% of shoppers find holiday shopping difficult because they feel uninspired.”
Below, shop the comprehensive list curated by the daily-used search engine that’s jam-packed with insights, must-have gifts and more. Find all of the products consumers (like you!) are searching and shopping for in real-time.
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Searches for “COACH tabby bag” reached an all-time high in the U.S. this year, according to Google Shopping. COACH has always been a frontrunner in the crossbody bags space, and this one right here is a lookalike to the classic Chanel carry-all that’s way more expensive.
Searches for “bag charm” reached an all-time high in the U.S. this year. They’re the trendy way to give your bag an accent.
Searches for “oversized sunglasses” spike every summer (April and July) in the U.S., per Google Shopping. Of course, we love these durable frames from Ray-Ban.
“Retro” is the top-searched style of handheld game console this year in the U.S.
Searches for “turntable” increased by more than 50% this year in the U.S. For more options, check out our guide to the best record players.
Searches for “trucker hat” hit a new high this year in the U.S. Whether you’re going on a brisk walk or running errands, do it in style with Alo Moves.
Searches for “Salomon sneakers” reached an all-time high in the U.S. this year. They’re a great brand for running shoes, BTW.
Searches for “retro style” in the bathroom category/vertical increased by more than 80% this year in the U.S.
Searches for “charm necklace” reached an all-time high in the U.S. this year. For affordable fine jewelry, we can’t shy away from Mejuri. Not to mention, the brand has wonderful gifts for your wife or girlfriend — or yourself.
For more options, check out our guide to the best initial necklaces.
Searches for “Anthropologie dress” reached an all-time high this year in the U.S. We love Anthropologie gifts and maxi dresses, so this is a match made in heaven.
“Art” is the top-searched coffee table book topic this year in the U.S. This luxurious pick from ASSOULINE features more than 300 illustrations marking the cityscape.
Searches for “kitten heels” reached an all-time high in the U.S. this year. Because of their walkable, supportive height, they’re some of the most comfortable heels to strut around in.
Searches for “unisex fragrances” increased by 130% this year in the U.S. Of course, Maison Margiela’s iconic ‘REPLICA’ By the Fireplace scent is at the top of our it-list.
OPI is the top-searched brand of “neutral nail colors” this year in the U.S. For neutral nail polish lovers, “Bubble Bath” is one we’re always seeing on Instagram.
Gold is the top-searched color of “hoop earrings” this year in the U.S. Naturally, we couldn’t shy away from Quince, the Queen of Sustainability.
Searches for “cowboy style” reached an all time high in the U.S. this year. Props to Beyoncé for that one.
Searches for “Nike Motiva” reached have risen to new heights in the U.S. this year, according to Google Shopping. They’re available in a roster of color combinations to choose from and the pair is exceptional for their comfort and support, most of all.
For more options, check our our podiatrist-approved guide to the best women’s walking shoes.
Searches for “tennis skirt” reached an all-time high in the U.S. this year. Industry-leading company Wilson Sporting Goods has a style that’s *chef’s kiss* and less than $100.
Oura is the top-searched brand of smart ring this year in the U.S. — and we’re not at all surprised. It can track a myriad of stats, including your sleep.
Searches for “canvas tote bag” reached an all-time high in the U.S. this year. This direct-to-consumer brand has a rendition that’s versatile and stylish.
Searches for “small portable speakers” increased by more than 75% this year in the U.S. From our experience, JBL is the best value for the money.
Searches for “water flosser” reached an all-time high in the U.S. this year. It’s a gift idea your dentist would be proud of — especially when whitening toothpastes are added to your cart.
Searches for “BOOX e-reader” reached the height of their popularity in the U.S. this year. For more options, check out our guide to the best tablets.
Searches for “walking pad” reached an all-time high in the U.S. this year. Bonus points if you add a standing desk to the mix.
Searches for “wireless charging station” increased by more than 65% this year in the U.S.
Searches for “micro-brand watches” reached a 15-year high in the U.S. this year. For more options, check out our expert-approved guide to the best men’s watches.
Searches for “S’ABLE LABS” spiked more than 5,000% this year in the U.S., reaching an all time high.
Searches for “washable rugs” reached an all-time high in the U.S. this year. One of the best places to buy area rugs from is Ruggable as the brand features a vast catalog of magazine-worthy styles.
Searches for “white noise for sleep” reached an all time high in the U.S. this year. It’s one of Post Wanted’s favorite sleep products, too.
Searches for “Egyptian cotton sheets” are the top-searched “cotton sheets” in the U.S. this year. For a bed sheets upgrade, this bundle from Silk & Snow is 100% worth it.
Searches for “ceramic vase” reached an all time high in the U.S. this year. This hand-crafted style is sure to accent your loved one’s home, making it a great housewarming gift, too.
Searches for “PillowSac” increased by more than 665% this year in the U.S. Though expensive, its pure comfort makes it a splurge-worthy gift idea.
Diptyque is the top-searched brand of “luxury candle” this year in the U.S. With a chic, high-end look, it”s great for meeting $75 budgets.
Searches for “ice cream makers” increased by more than 60% this year in the U.S. Of course, we’re spotlighting the viral Ninja CREAMi that we reviewed.
Searches for “lamps for kids” increased by more than 95% this year in the U.S. This adorable pear-shaped design is bound to put a smile on their face.
“Mattress topper cooling” search interest quadrupled this year in the U.S. We’re all about pure comfort while catching those ZZZs, after all.
Searches for “salad bowl” reached an all time high in the U.S. this year, namely for travel salad bowls. Specifically, this one from S’well is top-notch for its quality.
Searches for “lip sleeping mask” increased by more than 70% this year in the U.S. It’s one of the best lip masks we reviewed and, quite literally, goes everywhere with us.
Searches for “skincare kit” is up 100% in the U.S. this year. For only $25, this limited-edition skincare set includes top brands like Hero Cosmetics, Cetaphil and more.
Searches for “marine cream” reached an all-time high in the U.S. this year. Plus, it’s a moisturizer that’s a blessing for dry skin.
Searches for “Estée Lauder repair” increased by more than 5,000% this year in the U.S. It’s also keen on anti-aging, which we love.
Searches for “foot bath massager” increased by more than 85% this year in the U.S.
Google Nest is the top-searched “smart home” product this year in the U.S. Even better, it’s compatible with other Google devices from your smartphone, like its Nest Thermostat.
Searches for “DIY pet grooming” reached an all-time high in the U.S. this year. We recommend this signature bundle from Chewy because of its ease of use and vet-grade quality.
Searches for “La Roche-Posay cleanser” reached peak popularity in the U.S. this year. Oh, and we reviewed the entire brand, so we fully understand the hype.
Searches for “hair routine” reached an all-time high in the U.S. this year. Among the throttle of shampoo brands and styling products, amika is one of the best-smelling and most effective for a variety of hair types.
“Rough feet” were searched more than “smooth feet” this year in the U.S. To help combat chapped skin, this foot cream — much like your best hand creams — will help.
Searches for “home air quality monitor” increased by more than 65% this year in the U.S.
Searches for “mini TheraGun” is the top-searched “mini massage gun” this year in the U.S.
Searches for “bath soak” has spiked every holiday season since 2009 in the U.S. It just sounds luxurious, doesn’t it?
Searches for “pink Airwrap” reached an all time high in the U.S. this year, according to Google Shopping. We’re not at all surprised by this viral hair tool’s popularity, given that it’s a versatile blow-dryer brush that comes with every attachment you need for salon-worthy hair.
Searches for “baggy jeans” reached an all-time high in the U.S. this year. For more options, check out our guide to the best women’s jeans.
Searches for “Elisa Pendant Necklace” increased by more than 175% this year in the U.S. We’ve worn the piece for years, loving its dainty, match-all appeal.
Searches for “long shorts” reached an all-time high in the U.S. this year. Shop these on-trend bottoms from Free People for the fashion lover you know.
Searches for “Reformation dresses” reached an all-time high in the U.S. this year. Its Stasia Silk Dress is a frequent purchase among plenty of consumers and one we’re glossing over.
Searches for “square neck” reached an all time high in the U.S. this year. Plus, SKIMS is a celebrity-owned brand we reviewed and swear by.
Searches for “coastal cowgirl” increased by more than 65% this year in the U.S. Again, thanks, Beyoncé.
Search interest for “ballet flat” increased by more than 84% this year in the U.S. With feminine flair, this pair is a closet staple.
Searches for “Milk Makeup jelly” reached an all-time high in the U.S. this year, likely for its swipe-on versatility. We love its blendable pigment, too.
Searches for “Rhode beauty” reached peak popularity in the U.S. this year. Nourishing and pocket-sized, it makes a great stocking stuffer.
Searches for “men’s cashmere” spikes every December in the U.S. An affordable option that doesn’t compromise quality is NAADAM, just shy of $100.
Searches for “vest top” reached an all-time high in the U.S. this year. Whether for work or weekend drinks, this top from J.Crew is at the top of our list.
Topicals reached an all-time high this year in the U.S. For under-eye patches you can count on, this bundle is great for the self-care lover you know.
Searches for “skincare for men” increased by more than 80% this year in the U.S. One of the best brands the men in our lives adore is Kiehl’s Since 1851, a decades-long label that’s great for any age.
According to Google Shopping, searches for “tonies set” increased by more than 5,000% this year in the U.S. Not only will it play music but its built-in educational prompts are engaging for any playroom activity.
Searches for “kids scooters” increased by more than 65% this year in the U.S. This pair of hot wheels from household name Play-Doh has the unique factor this year.
Searches for “pickleball paddle” reached an all time high in the U.S. this year. Our favorite brand for equipment is Tangerine Paddle as the paddles boast an ergonomic grip and the bag is oh-so-convenient.
Vermont Teddy Bear Company is the top-searched teddy bear brand this year in the U.S. It’s fuzzy, adorable and perfect for any nursery.
Searches for “ps portable” increased by more than 50% this year in the U.S. Geared for the gamer you know, you’ll win this year’s gift-giving contest with flying colors.
LEGO is the top-searched toy this year in the U.S. This Tuxedo Cat Building Set is one of the greatest LEGO sets for adults, especially for pet owners.
Searches for “climbing set for kids” increased by more than 135% this year, per Google Shopping. This one from Wayfair is great for your little one’s next playtime.
Sunnylife reached an all-time high in the U.S. this year. It’s great for all ages to enjoy and it certainly doubles as home decor.
“Family card game” searches spike every December in the U.S. This unique NFL edition is great for football fans to have on hand.
“Barbie Dreamhouse” searches spike every holiday season in the U.S. We’re not at all surprised (thanks, Margot Robbie) and it’s ultimately at the top of our list for Barbie gifts.
Searches for “backpack cooler” increased by more than 60% this year in the U.S., according to Google Shopping. Each year, we recommend the brand’s cooler for the outdoorsy person on your list.
For more options, check out our guide to the best outdoor coolers.
Searches for “indoor planter” increased by more than 55% this year in the U.S. AllModern has a wealth of options to choose from, meeting a variety of budgets.
Searches for “portable camping stove” reached an all time high in the U.S. this year.
Searches for “electric smoker grill” increased by more than 105% this year in the U.S.
Searches for “indoor garden” spikes every holiday season. It’s great for helping your loved one sharpen their green thumb.
Searches for “stackable chair” increased by more than 50% this year in the U.S.
Searches for “lightweight hiking boot” increased by more than 165% this year in the U.S.
“Next Max” search interest nearly doubled this year in the U.S. It’s one of the best brands for home security systems because of its reliability.
“Pour over coffee set” searches spike every December in the U.S. It’s also a great gift idea to score for less than $50.
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