SUNRISE, Fla. — George Mumford saw the notification pop up on his screen.

The message via social media platform LinkedIn was from Edmonton Oilers CEO Jeff Jackson.

Hired by the club last August, the executive had an idea. Mumford was all ears.

The 72-year-old sports psychologist and mental skills coach had previously helped Michael Jordan’s Chicago Bulls and Kobe Bryant’s Los Angeles Lakers climb to atop the NBA mountain.