


President-elect Donald Trump was named Time magazine’s “Person of the Year” Thursday, and while this prompted significant frustration on social media, Time editor-in-chief Sam Jacobs said it was an “obvious decision” based on a few key moments from the past 12 months.
After MSNBC’s “Morning Joe” host Joe Scarborough noted that Trump survived an assassination attempt, a criminal trial, and “the most tumultuous campaign” with “the most divisive rhetoric” in modern history, Jacobs said these were the reasons Time selected him.
“I think we are living in the age of Trump,” Jacobs said Thursday. “I think many people thought, perhaps, after his defeat in 2020, that his first presidency was an aberration, but what this election shows is it was not, that he is continuing a path through American politics.”
“And I think in some ways, because we’ve been living in that age for nearly a decade now, the sheer extraordinary nature of this year is hard to take notice of,” Jacobs conceded. But he said that “historians will be writing about” each of the events Scarborough mentioned.
Jacobs said the assassination attempt in Butler, Pennsylvania, was “a transformational moment for Trump” and voters alike, with Trump himself saying in his “Person of the Year” interview that “a lot of people changed” their perspective about him as a result.

Jacobs suggested that early nominees for the title — including Israeli Prime Minister Benjamin Netanyahu, Vice President Kamala Harris, Elon Musk and Joe Rogan — paled in comparison to Trump.
“Some years this is a hard, hard choice,” he said, adding that “last year, we talked about Taylor Swift and the decision behind that. This year, not a hard choice. We certainly asked [the] president-elect about many of those people … and he’s got opinions about all of them.”
“But this was an obvious decision for those of us at Time,” Jacobs continued.
Time’s “Person of the Year” title is certainly not an endorsement, as previous recipients have included dictators Adolf Hitler and Joseph Stalin. The title is, however, an acknowledgment of how influential the person is.
Jacobs wrote Thursday that Trump, who panned Time in 2013 but lauded it as a “very important magazine” after first winning the title in 2016, “has remade American politics” — forcing global leaders and politicians to “once again align themselves with his whims.”