Sadiq Khan has been branded "a narcissist" after the London mayor was heralded during the New Year's firework display.

A series of drones spelt out the message: "The Mayor of London presents..." just before the extravaganza kicked off.

Revellers took to social media to share their dismay over the "waste of money".

One wrote: "This is ridiculous!!"

Another added: "I was very annoyed at this waste of money."

Political commentator, Alex Armstrong said: "Sadiq Khan is such a narcissist."

Despite the cold and damp weather, thousands turned out in the Capital to enjoy the huge firework spectacular.

Millions tuned in to watch the New Year’s display which lit London up at midnight.

Ahead of the 12,000 fireworks, Khan said teams had been working hard on the "amazing display".

"The teams have been working really hard, after we starting planning this in July," he told Sky News.

"Over the last four or five days, 75 men and women have been getting both side of the River Thames ready.

"We've got 12 to 13 minutes of amazing fireworks, amazing music and amazing light display and one or two surprises as well."