M&S Food has launched a dessert that is sure to spark debate: its first-ever summer dessert sandwich.
The limited-edition Red Diamond Strawberry & Creme Sandwich combines the UK's sweetest strawberries with light whipped cream cheese on fluffy, sweetened bread.
The creation draws inspiration from Japanese sweet sandwiches, which have gained popularity in London's Japanese patisseries.
M&S product developers have brought this trend to British high streets with their own interpretation.
For those looking to pair their dessert with a complementary beverage, the dessert sandwich joins a new Collection Red Diamond Strawberry Lemonade, priced at £3.50 for a one-litre bottle. Both products are now available in M&S Foodhalls nationwide.
M&S Food has been at the forefront of sandwich innovation since the 1920s, when it first sold freshly made sandwiches.
The retailer revolutionised British eating habits in the 1980s by introducing the first pre-packed sandwich on the high street.
To date, M&S Food has sold four billion sandwiches. The latest concoction features the retailer's exclusive Collection British Red Diamond Strawberries, which are grown solely for M&S by select farmers.
Sweet-toothed shoppers can snap up the Red Diamond Strawberry & Creme Sandwich now
M&S
The accompanying strawberry lemonade contains 13 strawberries and one and a half lemons per litre bottle. A 250ml version is also available in the Food on the Move range.
M&S described the sandwich as "a game-changing sweet, creamy and oh-so scrummy treat" suitable for various summer occasions.
The retailer advises enjoying it during alfresco lunches, afternoon tea, summer picnics, courtside snack breaks, or as an afternoon treat.
The Red Diamond strawberries at the heart of the sandwich have benefited from favourable British spring weather, resulting in an especially sweet, plump and juicy crop this year.
Consider pairing the dessert sandwich with the new Red Diamond Strawberry Lemonade
M&S
The dessert sandwich can be found alongside regular sandwiches in M&S Foodhalls, distinguished by its vibrant summer packaging.
Both the sandwich and strawberry lemonade are available immediately as limited-edition additions to the summer range.
The good news continues for M&S shoppers, as the supermarket has announced a brand-new selection of tasty treats and tipples.
The supermarket recently welcomed "seriously indulgent" chewy cookies to satisfy sweet-toothed shoppers.
And Britons rejoiced when the retailer unveiled a "bright and zesty" beverage.
For those seeking canned concoctions, M&S' latest seasonal cocktails are available now.