Marks & Spencer Food has unveiled 13 new additions to its sweet treats selection, elevating the retailer's confectionery portfolio to an impressive 164 products.
The expansion features trending pistachio-flavoured offerings alongside an entirely new product line called Pick 'N' Marks.
"Last year at M&S Food, we transformed our confectionery offering, introducing a whopping 32 tasty new treats to the range. This year, we are bringing you a further 13 brand-new sensational snacks," the retailer announced.
The latest range, described as "irresistible", encompasses everything from portion-sized bars and treat bags to chocolate blocks and dessert-inspired confections.
The retailer's new Swiss Pistachio & Shortbread Crunchy Clouds have become an instant social media sensation.
The product achieved more than 705,000 impressions and garnered 16,200 likes, comments and shares combined on Instagram and Facebook following its announcement.
"Our iconic Swiss Crunchy Clouds range has a new addition with a flavour so on trend we won't be surprised if it flies off the shelves," M&S stated.
The pistachio variant joins the established Crunchy Clouds collection, capitalising on the current popularity of pistachio-flavoured confections.
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The viral response demonstrates strong consumer appetite for the Swiss-made treats, which blend salted blond chocolate with pistachios, shortbread pieces and cornflakes.
M&S has introduced Pick 'N' Marks, a new collection of Belgian chocolate treat bags designed for various snacking occasions.
The range comprises Chocolate Beans, Chocolate Peanuts and a Chocolate Mega Mix, each priced at £2.50.
"Our new Pick 'N' Marks treat bags range ticks all possible snacking scenarios! Made with Belgian chocolate, pick your vibe and decide whether you want to share," the company said.
Additionally, M&S Food has partnered with confectionery brand Candy Kittens to create three exclusive sweet varieties.
The collaboration reimagines traditional British favourites - Rhubarb & Custard, Strawberries & Cream and Lemon Sherbet - using plant-based recipes without animal gelatine or artificial ingredients.
The Swiss Pistachio & Shortbread Crunchy Clouds retail at £3.50 for 140g, while the Choc Marks Pistachio, Shortbread & Cornflakes Blond Chocolate Bar costs £3.50 for 180g.
Both feature Swiss salted blond chocolate combined with whole pistachios, shortbread, and cornflakes.
The Candy Kittens collaboration products, each priced at £2.50 for 140g, are completely plant-based, containing no animal gelatine, artificial colours, or flavours.
Pick 'N' Marks varieties include milk chocolate beans with sugar shells (150g), jumbo roasted peanuts in milk chocolate coating (160g), and the Mega Mix featuring chocolate-covered crispies, beans and peanuts (160g). All new products are available in stores now.
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