There have been a lot of devastating polls for the media and (I blogged about one earlier today), but this may be the most devastating one yet.

The Gallup survey shows that only 31% of Americans trust the media, 33% say they don’t trust it very much and 36% say they don’t trust it at all.

All well and good. But not really news.

What’s interesting is when you look at the breakdowns. Obviously the vast majority of Republicans don’t trust the media, ditto for Independents, but the news for Democrats, the media’s only base, isn’t great.

…the vast majority of Republicans (88%) and independents (74%) and nearly half of Democrats (46%) having low trust in the media. Conversely, 12% of Republicans, 27% of independents and 54% of Democrats trust it “a great deal” or “a fair amount.”

But wait. The numbers get much worse when you break them down by age.

The media is underwater among Democrats under 50.

75% of Democrats over 65 trust the media, 63% of Democrats over 50 do, but only 45% of Democrats from 30-49 and only 31% of Democrats 18-29.

That’s the same number as the general public average.

The media’s only remaining base are elderly and middle-aged Democrats. And I suspect those numbers would get worse if we broke them down by race and sex.

The media continues puffing itself up but it’s collapsing because nobody believes in it anymore. It has no future.