Amazon’s Prime Big Deal Days is almost here. The sale, which many people refer to as October Prime Day, starts at midnight PDT on Oct. 7 and runs through 11:59 pm.m PDT on Oct. 8. Over the past few years, the sale has begun to signal the beginning of the holiday shopping window. There are already some noteworthy markdowns on gift-worthy items available, like $150 off our home editors’ pick for the best espresso machine, the Breville Express Impress and 47% off the noise-cancelling Beats Studio Buds.
“A lot of people have deal shopping fatigue these days. My biggest advice going into Prime Big Deal Days is to keep an eye out for deals on Apple electronics, Amazon devices and beauty products. These three categories typically hit their lowest prices during Prime member sales, so you can pick them up now rather than waiting until Black Friday. The same goes for small kitchen appliances and robot vacuums,” says supervising deals editor Kara Cuzzone. Below, our deals editors have listed the 32 best discounts that are already live based on extensive price history research.
This Matches The Best Price We've Seen For Our Favorite Teeth Whitening Strips
If you’re looking for a simple and effective teeth whitening solution, these Crest 3D Whitestrips are some of our favorites. The effort-to-payoff ratio is great, even when the kit’s not on sale. The strips are easy to use, relatively mess-free and produce visible results much faster than many other kits out there. (If you have especially sensitive teeth, you may want to consider its sensitive formula, which is also on sale.)
Why It’s A Good Deal: This discount matches the best price we’ve seen for this kit in 2025.
Take 40% Off One Of Our Favorite Robot Vacuums
Affordable and effective, this Shark vacuum is our pick for the best robot vacuum for pet hair on hardwood floors. The design is streamlined without a ton of extra smart features, but it has a low profile that can fit under most couches, a 120-minute run-time, scheduling capabilities and more. While this model doesn’t perform quite as well on carpets, it’s a great option for homes with a ton of hardwood or tile.
Why It’s A Good Deal: This 40% discount matches the second best price we’ve seen for this popular robot vacuum in 2025.
Pick Up A Walking Pad For Under $130
With fall and winter on the horizon, it’s a good time to invest in a walking pad (also known as an under-desk treadmill). They’re way more portable and compact than your standard treadmill, making it easy to get in some movement while you’re working or watching TV.
Why It’s A Good Deal: This is less than $1 short of the best price we’ve ever seen for this treadmill.
Our Pick For The Best Cervical Pillow For Neck Pain Is 40% Off
Perfect for side or back sleepers, this cervical pillow is designed to alleviate tension and neck pain by helping realign your body while you sleep. It has a butterfly shape that cradles your neck and removable foam so you can adjust the pillow to your preferences. While the shape is great for alignment, keep in mind that it’s not ideal for sleepers who change positions frequently throughout the night.
Why It’s A Good Deal: This deal is only $2 short of the best price we’ve ever seen for this sleep editor-approved design.
This Versatile Charger Is 28% Off
I brought this portable charger on a trip to Japan and it was easily the most-used device in our group. It’s easy to use, magnetic, offers Qi charging for compatible phones and can charge multiple devices at once. It also has a little kickstand, so you can watch your shows hands-free while you charge.
Why It’s A Good Deal: This deal briefly dropped to $40, but this is only $3 shy of that low.
This Smart Speaker Is At Its Lowest Price Of 2025
If you’re looking to make your home a little smarter, the Amazon Echo Dot is a great place to start. In addition to playing music and telling you the weather, it can act as a smart hub and allow you to connect smart lightbulbs or a smart thermostat through just your voice.
Why It’s A Good Deal: This is a match for the device’s lowest price of 2025.
This Best-Selling Upholstery Cleaner Is On Sale For $75
The mini version of Bissell’s best-selling cleaner, this little green machine is a good option for those tight on space. The machine’s attachment sprays, scrubs and sucks away messes from stains, pet accidents and more. Its compact size makes it easier to store and to tackle hard to reach spaces, like the stairs.
Why It’s A Good Deal: This discount is just $5 short of this lowest price we’ve ever seen for this popular upholstery cleaner.
Take $150 Off Our Pick For The Best Espresso Machine Overall
This popular Breville model has a ton of great features for espresso lovers who are either beginners or looking for a slightly more automated experience than a fully manual machine. It includes a built-in bean hopper, grinder, a 15 bar pump and other accessories that are easy to operate and clean. You can customize your brew, but the machine can effectively be automated so that you don’t have to master the craft to pull a great shot.
Why It’s A Good Deal: This machine briefly dropped to $600 in June, but this matches the lowest price we’ve seen since then.
Take 33% Off The Newest Smart Display From Amazon
The Echo Show 8 is one of the latest smart displays from Amazon. It has spacial audio, so the sound moves around you, and a large, 8-inch touchscreen that you can use for streaming, checking the weather, video calls and more. Like most of Amazon’s devices, it can also pair into your existing smart home ecosystem to control lights, speakers and other compatible devices.
Why It’s A Good Deal: This is the best price we’ve seen for the new display in 2025.
Pick Up This Best-Selling Advent Calendar For Its Lowest Price
Advent calendars are a fun way to usher in the holidays. This Lego Star Wars version is great for kids and adult fans of the cult-classic films. It includes 24 toys, including favorite characters like C-3PO and BB-8. And, when the holidays are over, you’ll have 263 new pieces to add to your existing Lego collection.
Why It’s A Good Deal: This is the lowest price we’ve seen for this advent calendar.
Save 30% On Our Pick For The Best Smart Home Security Camera
Our pick for the best smart home security camera, the Ring Floodlight Cam gives you a 24/7 view of your property and alerts your smartphone whenever movement is detected. It has a crisp camera, loud alarm and bright LED lights, and can also be programmed to ignore specific movement so you don’t receive false alarms throughout the day. (For instance, if you live on a busy street.) The camera is also easy to install yourself, but it does requite a hardwire hookup.
Why It’s A Good Deal: This matches the best price we’ve seen for our top security camera pick.
This Retro-Inspired Bluetooth Speaker Is 33% Off
Bluetooth speakers are incredibly useful, but they’re not always the most aesthetic piece of tech in your home. This home speaker combines the modern versatility of a cordless speaker with a cool retro style. It’s easy to use and can be controlled via an app from your phone or you can use the analog controls on the speakers itself, if you’re looking for a phone-free experience.
Why It’s A Good Deal: This discount matches the best price we’ve seen for this speaker in 2025.
Take 33% Off The Best Air Purifier For Smoke
If you live somewhere prone to forest fires, an air purifier is a must. (They’re also great for anyone who suffers allergies from pollen, pets and more.) This Coway model has an especially effective smoke filter that works on everything from cigarette smoke to wildfires. The overall design is also relatively compact and easy to maintain. Just keep in mind that you will have to periodically replace its filters.
Why It’s A Good Deal: This is the second best price we’ve seen for this model in 2025.
Save 22% On The Best Wireless Headphones For Apple Users
You can often find this popular headphones on sale for around $480, but this is a rare additional drop. The Apple AirPods Max has a 20 hours of battery life (with ANC enabled), a surprisingly durable built and—as we’ve come to expect from Apple—easy integration into your existing Apple ecosystem. They also have a chic aesthetic that sets them apart from many basic designs on the market.
Why It’s A Good Deal: This matches the second best price we’ve seen for these headphones in 2025, though it’s currently only available in Starlight and blue.
Take 25% Off This Best-Selling Portable Speaker
JBL is known for its durable designs and the JBL Flip 6 is no exception. It has an IP67 waterproof and dustproof rating, so you can bring it to the park or the lake without worry, as well as a relatively robust battery life (up to 12 hours of listening on a single charge). The entire design is also compact and easy to toss into your bag when you’re on the go as well.
Why It’s A Good Deal: This discounted matches the best price we’ve seen for this speaker in the past six months.
Try Our Pick For The Best Apple Earbuds For 32% Less
These Apple earbuds fit securely in your ear, seamlessly integrate with you iPhone and MacBook and deliver solid noise cancellation. They’re also easy to use, with simple touch controls, and include modern audio features, like spatial audio, for an improved listening experience.
Why It’s A Good Deal: This is a semi-common discount on the Pro 2, but they haven’t dropped any further since July’s Prime Day event.
The Best Small Bluetooth Speaker Is 44% Off
“The Marshall Emberton III is the best small Bluetooth speaker you can get right now,” says tech editor Rebecca Isaacs. It offers the best balance of size and fullness of sound in a sleek, retro-inspired package. The design also plays 60-degree audio, so you can fill your entire space with sound.
Why It’s A Good Deal: This matches the best price we’ve seen for this speaker in 2025. (It hasn’t dropped any lower since December.)
Save 23% On This Straightforward Smart TV
If you want a more affordable 4K TV for a guest space or a dorm, this Roku design is a great option. It’s easy to use, gives you access to all of the classic streaming services and can connect into your existing smart home setup.
Why It’s A Good Deal: There’s a limited price history for this particular listing, but it’s one of the rare good Roku deals we’ve seen this year. Plus, it’s a great way to get a solid TV for well under $600.
This Is The Best Price We've Seen For This Popular Streamer
Streaming sticks are an affordable and convenient way to access your favorite streaming services. While most modern TVs include built-in streaming programs, they’re not always thoughtfully designed or easy to navigate. The Roku has an intuitive interface, especially for older generations who may not be accustomed to newer devices. It’s also portable, so you can take it with you traveling or move it around the house to different TVs.
Why It’s A Good Deal: This recently updated Roku Streaming Stick is at its lowest price ever.
Take 21% Off Our Favorite Gaming TV For PlayStation 5
PlayStation gamers will get the most out of the Sony Bravia 8. One of our tech editor’s favorite gaming TVs, the model delivers a gorgeous picture for gaming (after some initial calibration) and has a dedicated gaming hub that’s already set up to accommodate the PS5.
Why It’s A Good Deal: Despite the original price of this TV increasing in 2025, this discount matches its all-time low.
Pick Up This Classic Streaming Stick For Under $20
Similar to the Roku above, the Amazon Fire Stick lets you easily access streaming on any HD compatible device. You can use voice control to navigate your services via Alexa, including music streaming.
Why It’s A Good Deal: We’ve been tracking the price of this Amazon Fire TV Stick and it’s currently at its lowest price in the past three months.
Save 20% On The Best Value Laptop For College Students
The MacBook air is one of the best laptops for existing Apple users. It creates a straightforward user experience and all the power the average student needs for browsing the web and writing papers; however, design and engineering students may want something with more power. It’s also the lightest MacBook, ideal for running around campus without weighing you down. This model includes an M4 chip and has a 16 GB Unified Memory and 256 GB SSD Storage.
Why It’s A Good Deal: This discount has become more common since August, but the design has yet to drop further.
Take 36% Off A Variant Of One Of Our Top Portable Monitor Picks
If you travel a lot with your work laptop, a screen extender can help you lock in and multitask wherever you are. A variant of one of our favorite portable monitors, this Cevaton design is durable and comes with a 360-degree rotation stand that can support a variety of configurations. It extends your existing laptop screen by 15.6 inches and comes backed by a 24-month quality guarantee.
Why It’s A Good Deal: This discount matches the best price we’ve seen for this model.
Pick Up This Highly Rated Monitor For 22% Less
This ASUS monitor has a crisp and colorful screen, as well as an array of useful port connections, including USB-C, DisplayPort, HDMI and and a USB hub. You can also daisy-chain the extension with other devices to further extend your setup. The monitor comes with a three-year warranty and access to three months of Adobe Creative Cloud.
Why It’s A Good Deal: This is the best price we’ve seen for this monitor in 2025.
Save $200 On Our Pick For The Best Value Laptop For College
The larger version of the 13-inch design above, this MacBook offers the same experience with an expanded screen. This model uses the M4 chip and comes with 16 GB Unified Memory and a 256 GB SSD Storage.
Why It’s A Good Deal: This discount has become somewhat common since August, but the model has yet to drop further in the 15-inch size.
Save 15% On This Stand Mixer In 10 Colors
If you love to bake (and have a larger family), this seven-quart stand mixer is a kitchen workhorse. It’s powerful—offering 11 speeds—and spacious, with enough room for kneading over eight pounds of bread or mixing 13 dozen cookies per batch.
Why It’s A Good Deal: This timeless stand mixer, which is on sale in 10 colors, is at its lowest price in the past three months.
Try A Best-Selling Cordless Stick Vacuum For 37% Less
Convenience is a key—often overlooked—factor in good cleaning tools, and it doesn’t get much more convenient than a cordless stick vacuum. Lightweight and powerful, the Dyson V11 can deliver up to 60-minutes of cleaning and comes with four attachments to aid in tackling different areas of your home, including upholstery.
Why It’s A Good Deal: The Dyson V11 Origin Cordless Vacuum is at the lowest price we’ve seen in 2025.
Save An Extra 28% On Our Pick For The Best Value Air Fryer
This Ninja model delivers high temperatures that crisp your food quickly and evenly. It has a classic basket-style interior and a user-friendly control panel to adjust the settings. While the fryer can hold a lot, it’s not as compact as many countertop appliances. At nearly 15 inches tall, it might be too large to fit under some cabinets.
Why It’s A Good Deal: Although this air fryer dropped to $90 in July, this is the best price we’ve seen since then.
Save 20% On One Of Our Favorite Vitamin C Serums
Powerful and hydrating, this La Roche-Posay serum is our favorite vitamin C serum for acne-prone skin. It goes on smooth and helps with uneven texture and minimizing pores. The formula has an orangey hue that can look splotchy if you don’t rub it in well and a powdery scent that may upset those with especially sensitive skin.
Why It’s A Good Deal: This matches the best price we’ve seen for this serum on Amazon in 2025.
Our Favorite Moisturizer For Men With Dry Skin Is 15% Off
This ultra-hydrating cream is our favorite moisturizer for men with dry skin. The fragrance-free moisturizer is thick and especially well suited for cold, dry climates (a great option for the upcoming winter months). It also has a Seal of Acceptance from the National Eczema Association.
Why It’s A Good Deal: If you’re willing to wait, you might find this moisturizer for closer to $30, but this discount is the first notable drop we’ve seen since August.
Save 59% On This Staple Mascara
This simple, washable mascara is lightweight and gives you long, defined lashes. It’s also allergy tested to be safe for sensitive eyes and contact wearers. The mascara comes in several different colors, but black is the only one on sale at the moment.
Why It’s A Good Deal: This is the best price we’ve seen for this mascara in years.
This Treatment And Mask Is 30% Off
Formulated for weekly use, this Living Proof hair treatment helps repair damage to your hair and protect it against future damage. The brand suggests applying two pumps to wet, clean hair and letting it dry for at least 10 minutes before adding additional products or styling.
Why It’s A Good Deal: This discount matches the best price we’ve seen for this hair treatment on Amazon.
Prime Big Deal Days is Amazon’s fall sale event for Prime members. The sale, colloquially known as October Prime Day, is a Prime Day-like event that gives members an opportunity to save on millions of products across all categories—including gift-worthy items ahead of the holidays. Although not quite as prominent as its sister event over the summer, Prime Big Deal Days typically features some Black Friday-level offers, so it’s worth checking out.
Yes. Prime Big Deal Days (often known as October Prime Day) will take place on Oct. 7 and 8 this year. The sale should look very similar to what we’ve seen in years past—both in terms of scope and the types of discounts available.
As we mentioned above, Prime Big Deal Days will take place on Oct. 7 and 8 this year. Millions of deals will be available for the full 48 hours (unless they sell out sooner), while others will be Lightning Deals (which are only available for a handful of hours) or one-day offers.
Amazon Prime Day is an annual summer sale that gives Prime members the chance to save on thousands of items from the e-tailer. While some retailers run competing sales, it’s largely an event focused around Amazon. Black Friday is a more ubiquitous shopping holiday just after Thanksgiving that includes discounts across just about every retailer you can think of. Not only is Black Friday the bigger of the two sales, it’s also generally brings about the absolute lowest prices of the year.
No. Historically, Black Friday is the larger and more encompassing of the two events. While Prime Day is limited to Amazon, Black Friday hosts sales across the internet and at some stores in-person. It also historically when retailer’s launch their biggest sales of the season in an effort to capture the attention of holiday shoppers. That said, Prime Day is still a great sale to shop ahead of the holidays, especially if you have your eye on small appliances, tech, smart devices and other Amazon-branded products.
Amazon’s October Prime Day event puts a spotlight on fall essentials. Think hosting basics, like small appliances and kitchen gear, toys ahead of the gift-giving season and personal tech, including headphones and fitness trackers. Prime Day is also typically a good time to pick up Amazon devices, like smart speakers and displays, since the e-tailer often saves its most dramatic drops for its own name brands.