Reiki master and celebrity esthetician, Lejla Cas, founded KNESKO in 2012 on the foundation of gem-infused, high vibrational skincare. Combining cutting-edge clinical science with holistic wellness, each product is developed under Cas’s vision alongside board-certified dermatologists and cosmetic chemists. KNESKO’s signature Gemclinical® Technology infuses genuine, ethically sourced gemstones, such as diamonds, gold, and black pearls, into luxurious, results-driven formulations designed to balance mind, body, and spirit.
As a multiple award winning brand, KNESKO has become a favorite among top estheticians, luxury spa partners, and celebrities, including Halle Berry, Pamela Anderson, Nina Dobrev, and Ashley Graham. Its gemstone serums, collagen masks, and facial tools are trusted by over 1,000 five-star spas and resorts worldwide, offering clients a spa-level ritual that delivers visible results and an authentic, energetic experience. Every product is intentionally formulated with clean, skin-nourishing ingredients that are paraben-free, cruelty-free, hypoallergenic, biodegradable, and both ophthalmologist- and dermatologist-approved. KNESKO’s GEMCLINICAL® TECHNOLOGY infuses gemstones and minerals into advanced collagen masks, targeted serums, and body care. This unique gemstone infusion enhances formula efficacy by stabilizing active ingredients and optimizing their delivery to the skin. The result is visible transformation: improved hydration, a luminous youthful glow, and a beautifully even-toned complexion. When paired with clinically proven active ingredients, including time-released peptides, stabilized vitamin C, tranexamic acid, and bakuchiol, GEMCLINICAL® TECHNOLOGY sets KNESKO apart. It’s innovation that delivers lasting results reflected in the beauty of your skin. Each treatment is supercharged weekly with Reiki energy by Cas herself, inviting customers to carve out meaningful moments of self-care, healing, and connection at home or on the go.
“KNESKO is a vibrational skincare brand that bridges science with spiritual and emotional wellness. I love to say that we are science-forward and spiritually grounded. I’m an esthetician, Reiki healer, and a product formulator. As I have been in this industry for over 25 years, everything that I do is really made with an intention to help others feel good about themselves,” Cas shared. “My whole brand philosophy is rooted in science when it comes to the efficacy of my products, but it has a much bigger mission. And that is to empower other people to feel good about themselves. We have six beautiful collections that are all designed to target a specific skin benefit. They are accompanied by corresponding mantras, intentions, and are really designed to allow you to find your own personal retreat anywhere you are. I like to call it accessible wellness. I have recently launched my mask meditation experience, which is my way of doing these mini-retreats in people's homes. Every time someone purchases one of my products, depending on the collection, they will receive a beautiful mantra with a QR card that leads them to my voice as I guide them through a 15-minute guided meditation as part of their at-home mindfulness experience.”
The launch of the KNESKO Meditation Experience offers a transformative guided meditation with every product purchase: one meditation for each of the brand’s signature collections. This new offering deepens KNESKO’s mission to nurture mind, body, and spirit through an immersive ritual that seamlessly blends the clinically backed skincare with crystal energy and the healing power of sound. Each meditation is personally written and narrated by Cas. Every session is carefully infused with Reiki energy and scientifically tuned audio technologies using Alpha and Theta brainwave frequencies, binaural beats, and the 528 Hz ‘love frequency’ to deliver profound relaxation, emotional balance, and a true mind-skin transformation. Research shows that binaural beats and specific sound frequencies can reduce stress, lower cortisol levels, and support emotional well-being, benefits now seamlessly woven into every KNESKO ritual. This launch marks the next step in KNESKO’s mission to transform luxury skincare into an intentional self-care practice that honors both science and soul.
“The KNESKO Meditation Experience is our way of guiding our clients toward a deeper emotional connection with themselves and our brand,” added Cas. “Each meditation is a personal invitation to slow down, reconnect, and elevate a simple skincare ritual into a moment of healing and self-love.” Some of the meditation parings include, Gold Repair, Third Eye Chakra: “I honor my intuition, I accept my path, I am healing in mind, body, and spirit,” The Rose Quartz Antioxidant, Heart Chakra: “I am deserving of love in my life, I am able give and receive love and affection with ease,” and Diamond Radiance, Crown Chakra: “I am willing to go beyond my limitations, to express and experience greater joy.”
Bringing the essence of KNESKO to her community, Cas will host for the first time an in-person retreat with the Fairmont Mayakoba and Yogando to connect with KNESKO fans on a deeper soul level. This exclusive three-day experience from October 24th-26th, named “Beauty & Energy Alignment: A Journey Within,” is a luxury immersion into self-care, holistic beauty, and spiritual rejuvenation.
Cas curated the retreat in collaboration with Elisa Magni, Italian retreat curator and founder of Yogando Retreats, for the woman seeking deeper connection, clarity, and radiant transformation. The retreat offers a rare opportunity to experience the healing power of KNESKO’s proprietary rituals in an intimate, high-touch setting. “This intimate weekend is designed to reconnect you with your inner power, outer beauty, and energetic alignment through a transformative blend of spa experiences, guided rituals, and soul-nourishing wellness. With daily mindfulness, KNESKO’s gemstone-infused treatments, and world-class hospitality, this retreat is a sanctuary for women seeking meaningful rest, renewal, and beauty that radiates from within. All activities are designed to restore balance to the mind, body, and spirit,” shared Cas. “This retreat is our way of offering women a truly elevated, immersive experience to reconnect with their higher selves in the most luxurious and loving way. When we honor our energy and nurture our beauty from the inside out, we unlock the radiant force within every woman."
The Fairmont Mayakoba already offers KNESKO experiences so hosting the the retreat there was a no brainer for Cas. “Jessica Lonngi, Spa Director at Fairmont Mayakoba’s gorgeous spa completely gets KNESKO. As a veteran spa leader, she built an outstanding menu, featuring the Gold Alchemy Body Ritual by KNESKO and the Gold Peptide Manicure and Pedicure. Her menu champions our Collagen Masks with great success,” she added. The immersive experience is a over three days and two nights but also welcomes existing hotel guests and locals to drop in for a single day.
KNESKO has had solid 25% YoY growth as it continues to bridge spirituality with self-care. In the coming year KNESKO is conducting clinical studies on its hero products validating the efficacy of its formulations. Additionally, Cas is finally debuting KNESKO’s first full skincare collection. As Cas continues to expand KNESKO across the globe her mission remains to develop intentionally designed products that are scientifically crafted and spiritually grounded.