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Forbes
Forbes
30 Jan 2025


FBI Director nominee Kash Patel will appear for his confirmation hearing Thursday before the Senate Judiciary Committee, likely rejoining Trump’s White House after Patel was able to leverage his stint in Trump’s first administration and loyalty to the president into a moneymaking personal brand and controversial nonprofit.

Kash Patel

Kash Patel, President Donald Trump's pick to be the director of the FBI, arrives to speak at an ... [+] Inauguration parade in Washington on Jan. 20.

Copyright 2025 The Associated Press. All rights reserved.

Patel previously served in the Trump administration as the senior director for counterterrorism on the National Security Council, the senior adviser for Trump’s directors of national intelligence, and chief of staff to acting Defense Secretary Christopher Miller—garnering controversy for his reported focus on pleasing Trump and going after political enemies.

Since Trump left office, Patel has become one of Trump’s most outspoken supporters, frequently appearing in right-wing media and posting on social media in praise of the president.

While many Trump allies have been able to use their ties to the president for media appearances, Patel has also built a personal brand off the president, launching a brand called “Based Apparel” that sells pro-Trump merchandise and “Fight with K$sh” products referencing Patel.

Patel also authored a book called “Government Gangsters,” which was released in 2023 and is now Amazon’s seventh best-selling book on U.S. government, and has released a series of children’s books telling a thinly veiled allegory about Trump and the federal government.

Patel launched a nonprofit called “The Kash Foundation,” whose stated mission is to fund legal and educational efforts to “facilitate government transparency,” including providing legal defense funds for pro-Trump allies, giving financial assistance to law enforcement and educating the public “in areas the mainstream media refuses to cover.”

The Trump ally has also lent his name to other products—like a “K$H Cabernet Sauvignon” that retails for more than $50 per bottle—hawked purported “vaccine detoxification” supplements and other products on his social media accounts, and helped produce the pro-Jan. 6 rioters anthem “Justice for All.”

Patel’s full financial disclosures detailing how much he’s earned off his various pro-Trump ventures have not yet been released by the federal government, so the exact amounts he’s taken in from his merchandising efforts are still unclear. Patel did not receive any compensation from The Kash Foundation in either 2022 or 2023, according to tax filings, though a trust associated with him gave a $150,000 loan to his nonprofit in 2023. The Trump ally also serves as a board member of Trump Media and Technology Group, and SEC filings show he receives $120,000 annually from the company as a consultant. He has also received more than $300,000 in payments from Trump’s leadership PAC for being a national security adviser to the then-candidate, according to federal filings. It’s also unclear if he was paid for his work on the Jan. 6 “Justice for All” anthem, as the profits for the chart-topping song were said to be directed to help the rioters’ legal cases.

The Senate Judiciary Committee will consider Patel’s nomination at a confirmation hearing Thursday, though it’s still unclear when the Senate will vote on whether to confirm him. While Democrats have been heavily critical of the FBI nominee, the Senate’s GOP majority means Patel could be confirmed without any Democratic votes. Republicans have so far been largely in favor of Patel’s nomination, though it still remains to be seen how key swing votes like Sen. Susan Collins, R-Maine, and Sen. Lisa Murkowski, R-Alaska, could vote.

The Kash Foundation has generated scrutiny for its finances since becoming a 501c(3) nonprofit in 2022. While Patel promised publicly the charity would “give away $1 million,” ABC News first reported in 2023 it was unclear how the organization was actually spending its money, noting Patel gave little specific information about who was receiving funding. Tax expert Erin Bradick told ABC it would “likely be problematic" if Patel’s foundation determined “eligibility for its charitable programs based on political party affiliation or prior voting record,” and ABC notes Patel has said that while his foundation would consister giving money to “anyone,” it raises money “for those on the right.” The foundation’s tax filings show it gave away only $52,500 in grants in 2022 and $212,821 in 2023, out of $182,256 it raised in 2022 and $1.2 million taken in in 2023. Tax experts also questioned whether The Kash Foundation was running afoul of rules that bar nonprofits of “political intervention” or providing “private benefit” to people involved with it, as the foundation features links on its website to Patel’s books and videos of him endorsing political candidates, as well as documents related to political events like Jan. 6. In December, left-leaning watchdog Accountable.US also raised questions about the nonprofit paying more than $275,000 in 2023 to a company owned by Andrew Ollis, who serves as the foundation’s vice president and co-founded Based Apparel with Patel. That payment was initially omitted from the organization’s tax filings until a revised version was filed. Patel’s spokesperson Erica Knight has not yet responded to a request for comment on the controversies involving the foundation, though Knight told The Guardian in December the nonprofit’s relationship with Ollis’ company was “fully compliant” with the foundation’s conflict of interest policy, which “require[s] all board members to disclose and recuse themselves from any decisions that are going to involve conflicts of interest.” “While everyone is looking, I can promise you that there is going to be nothing found in the foundation,” Knight told The Guardian more broadly about any alleged issues with the nonprofit.

Patel’s merchandising efforts take after the president himself, who has leveraged his name and fanbase to hawk products and raise money. Trump’s fundraising committee started selling $40 signed mugs this week, one of his first new product offerings since taking office, and the president has sold such items in recent months as watches, sneakers, guitars, NFT trading cards, Bibles, cologne and trading cards that included a piece of the suit he wore in his mugshot.

Trump named Patel to be his next FBI director in November, prompting the existing FBI Director Christopher Wray—whom Trump nominated during his first term—to announce his resignation shortly thereafter, rather than face being fired when Trump took office. Patel’s nomination has drawn widespread criticism from the left because of his fealty to Trump, with Patel vowing to seek retribution against Trump’s enemies, including potentially members of the media and former federal officials whom Patel listed out in his book as being members of the so-called “Deep State” working against Trump. Even officials within Trump’s first administration were critical of him during his first White House tenure, however, pointing to Patel’s extreme loyalty to Trump, relative inexperience and instances in which he allegedly breached protocol. Former NSC official Fiona Hill testified she was told Patel was secretly feeding information about Ukraine—which was not part of his remit—to Trump, for instance, and Trump-era officials also report Patel once claimed then-Secretary of State Mike Pompeo had received airspace permission to conduct a hostage mission, when in fact he had not. (Patel denies both sets of allegations.) Trump tried to install Patel to serve as deputy director of the CIA or FBI in the final months of his presidency, according to multiple reports, but backed down after then-CIA Director Gina Haspel and then-Attorney General William Barr threatened to resign over the move. Barr vowed Patel would help lead the FBI “over my dead body,” The New York Times reports.