Australian animated television series “Bluey” was the most streamed title in 2024, according to Nielsen, garnering over 55 billion minutes of watch time amid a surge in overall TV entertainment streaming among Americans last year.
Bluey is streamed by Disney+. (Photo by John Keeble/Getty Images)
“Bluey” was the top overall streaming title in 2024 and had 55.6 billion minutes watched on Disney+, with 43% of its viewing total coming from children aged two to 11.
“Grey’s Anatomy” and “Family Guy” were the runner-ups behind “Bluey,” generating 47.85 billion minutes and 42.44 billion minutes viewed, respectively.
Netflix’s fictional period drama “Bridgerton,” which released eight new episodes in May and June, led the pack of most-streamed original series in 2024 with 21.42 billion viewing minutes and was followed by reality romance series “Love Is Blind” (16.45 billion viewing minutes).
“Fallout,” the Prime Video series based on the popular video game franchise of the same name, was the most-viewed new streaming drama series last year (11.95 billion minutes) and ranked fifth among 2024’s streaming originals.
“Moana” was the most-watched streaming movie for the second year in a row, generating 13.03 billion minutes to beat “The Super Mario Bros. Movie” (11.72 billion minutes).
“American Nightmare,” a documentary based on the kidnapping story of Denise Huskins and Aaron Quinn, garnered 3.57 billion viewing minutes last year to become the most-viewed original, unscripted series in 2024.
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While young children make up the core of the viewership of “Bluey,” the show gained a strong following of child-free adults in 2023, with viewers finding comfort in the show’s simplicity and narrative depth.
12 trillion. That is how many minutes Americans spent streaming in 2024, according to Nielsen, which noted the figure equates to about 8.4 billion days or 23 million years. The figure marked a 10% increase from 2023.
Streaming has become increasingly popular in the last five years. Streaming represented about 26% of Americans’ total time spent watching TV in May 2021, Nielsen reported, noting that number jumped to over 43% by Dec. 2024. The surge in streaming has managed to coincide with increasingly expensive streaming services that include Netflix, Disney+, Hulu, Prime Video and others. Netflix is the most recent streaming service to announce a price hike, revealing this month it will increase its ad-supported tier from $6.99 to $7.99, its standard tier from $15.49 to $17.99 and its premium tier from $22.99 to $24.99. Crackdowns on password sharing across multiple streaming platforms have contributed to subscriber growth for multiple platforms including Netflix.
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