In our shapeshifting world, the marketing architects of global brands are steeped in the meaning of influence and are working steadfastly to create genuine impact across platforms and audiences.

To celebrate the live launch of the 2025 Forbes World’s Most Influential CMOs List, industry leaders gathered to discuss the evolution of marketing influence. For all the complexity, a clear vision emerged: This moment of immense change offers unprecedented opportunities. From shaping product development to understanding the language of the business to amplifying human ingenuity with GenAI for stronger customer connections, these leaders are finding new ways to win hearts and minds and define the next frontier of brand building.

Explore impactful speaker insights from the event below.