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Fox Business
Fox Business
30 Nov 2023


The "Barbie" movie craze appears to be spilling into the holiday season as fans are swapping traditional red and green Christmas décor for all things pink.

Gifting experts and Unifury, an online shop that sells customizable gifts, shared insights into the biggest Christmas trends likely to be seen this year.

"By analyzing Pinterest Trends data, the experts have identified likely Christmas décor and gift trends," a public relations representative of Unifury, headquartered in California, told FOX Business.

On Pinterest, the search for "pink Christmas tree" has spiked 286% and interest has peaked in the last six months, according to the company's research.

"It appears that ‘Barbie’ mania is spreading into the festive season, inspiring a wave of pink holiday décor," the rep said.

pink Christmas trees

Pink Christmas trees are set to be the biggest holiday trend this season, according to the gifting company Unifury. (iStock / iStock)

"A pink Christmas tree is the perfect, fun centerpiece for Christmas, offering a different touch to a traditional color scheme and is perfect for photo opportunities," the rep also said.

Searches for "pink Christmas decorations" have also increased with a 198% spike, according to the research.

pink Christmas decorations

The search for "pink Christmas decorations" has spiked over 198% this year, as more Christmas fans are wanting to incorporate the eye-popping color into their home décor. (iStock / iStock)

"Prepare for pink baubles, tinsel and lights bringing a vibrant holiday atmosphere that's bound to delight," the rep said.

The "Barbie" movie reportedly caused an international shortage of pink paint — and the same could be said of pink Christmas trees if the trend continues to spread.

And while some vendors are already sold out, other retailers still have pink trees available, both online and in store.

pink christmas tree split

Pink trees are available from Christmas-focused stores such as Kingofchristmas.com (its tree is pictured on the left) to online warehouses such as Wayfair (its tree pictured on the right). (Kingofchristmas.com; Wayfair / Fox News)

Amazon offers an assortment of pink trees, with prices ranging from $39.99 to as much as $2,663.99 for a 7-foot tree.

King of Christmas, a decorating company based in Pennsylvania, offers two sizes for its pink tree — which is now sold out. 

pink christmas split

Gifting experts at Unifury have shared the biggest trend this holiday season, and it is all things pink. (Kingofchristmas.com; iStock / Fox News)

Its 6.5-foot tree sells for $439 and its 7.5-foot tree goes for $549.

Walmart and Wayfair are also selling pink trees ranging in size and price.

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