Red Sox chief marketing officer Adam Grossman has a lot on his plate these days. Speaking to the Herald, he weighed in on the club's Netflix partnership, "The Comeback" and the new alternate uniform.


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Originally Published: <time datetime="2024-11-24 06:00:51">November 24, 2024 at 6:00 AM EST</time>

Red Sox chief marketing officer Adam Grossman has a lot on his plate these days. Speaking to the Herald, he weighed in on the club’s Netflix partnership, “The Comeback” and the ne…{ai:summary}<p>Red Sox CMO Adam Grossman discusses the team's Netflix partnership, the upcoming series "The Comeback," and a new alternate uniform. The initiatives aim to enhance fan engagement and modernize the team's brand. </p><p>#sports</p>

MLB notes: Red Sox marketing boss weighs in on new uniforms, Netflix success

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